About the role
Are you a tech-savvy marketing professional passionate about leveraging automation and AI to drive results? We’re looking for a Marketing Automation Specialist to join our dynamic team and take the lead in creating innovative, data-driven campaigns using GoHighLevel or Instantly, alongside cutting-edge AI tools.
Requirements
As our Marketing Automation Specialist, you’ll be responsible for designing and executing integrated marketing campaigns that deliver results. Your key responsibilities will include:
- Mastering GoHighLevel or Instantly to:
- Build and optimize high-performing sales funnels.
- Design and implement targeted email marketing campaigns.
- Create and manage automated workflows.
- Integrate with CRMs and other marketing tools.
- Leveraging AI tools (e.g., Jasper, Copy.ai, MidJourney) to enhance creativity, efficiency, and personalization.
- Driving multi-channel marketing efforts (email, social media, SMS, etc.) with precision and innovation.
- Analyzing campaign performance and delivering actionable insights to optimize results.
- Troubleshooting technical issues within the marketing stack and ensuring seamless platform integrations.
- Staying on top of the latest trends and technologies in marketing automation to keep us ahead of the curve.
What You’ll Bring
To excel in this role, you should have:
- Proven experience with GoHighLevel or Instantly—this is non-negotiable.
- A solid understanding of marketing automation principles and best practices.
- Hands-on experience with AI tools and their applications in marketing.
- Proficiency in email marketing platforms, social media schedulers, CRM systems, and related tools.
- Exceptional technical skills, including software integration and troubleshooting.
- Strong analytical abilities with a data-driven mindset.
- Outstanding communication and interpersonal skills.
- The ability to stay organized and juggle multiple projects with ease.
Bonus Points If You Have:
- Experience with other marketing automation platforms like ActiveCampaign or Zapier.
- API integration expertise.
Benefits
We’re a forward-thinking, growth-driven team that thrives on innovation and collaboration. In this role, you’ll have the opportunity to work with state-of-the-art tools and contribute to impactful marketing campaigns in a fast-paced, supportive environment.
About the company
VirtuHire
VirtuHire At VirtuHire, we specialize in connecting businesses with South Africa's top-tier remote talent. By offering no-recruitment-fee hiring solutions and acting as the Employer of Record (EOR), we handle everything from sourcing and onboarding to payroll and admin management. Our mission is to empower companies to scale efficiently, save up to 68% on operational costs, and access a highly skilled, diverse workforce tailored to their needs. Whether you're a business looking for cost-effective, qualified talent or an applicant seeking exciting remote opportunities, VirtuHire ensures a seamless and professional experience at every step. Join us and discover the difference of working with the top 1%.
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