Account Executive - Belgium and Luxembourg

Account Executive

Location: Belgium
Reporting to: Regional Sales Director, Northern Europe

 - Protect the everyday

We are a global Canadian company with a broad solutions portfolio that encompasses security, intelligence, and operations. We serve customers within a wide range of industries including transportation, education, and government. At Genetec we embrace open communication, creativity, and continuous learning to allow everyone to flourish in their own unique career paths.

Our network of over 2,300 people globally comprises diverse individuals who are passionate about their work and open to new ideas. We prioritize the success and well-being of our employees. Discover Genetec's work environment and lively culture in this video - here.

Genetec is seeking an Account Executive responsible for driving growth across Belgium and Luxembourg territory through proactive end-user engagement and close collaboration with our channel ecosystem.

This role focuses on creating demand directly with enterprise and public-sector end users, influencing project specifications early, and supporting partners and system integrators through successful delivery and expansion opportunities.

The Account Executive owns the territory strategy, builds strategic customer relationships, and drives complex solution sales aligned with Genetec’s unified security platform.

Key Responsibilities

Territory Ownership & Strategy

• Develop and execute a clear territory plan aligned with regional priorities and growth targets.
• Identify strategic verticals and key accounts within the Belgium and Luxembourg market.
• Build long-term account plans focused on pipeline generation, account expansion, and customer retention.
• Maintain strong visibility into project pipelines and market opportunities.

End-User Development

• Engage directly with enterprise and public-sector end users to understand operational and security challenges.
• Create demand by positioning Genetec solutions at early project stages.
• Build relationships with decision-makers including security leaders, IT stakeholders, operations leaders, and procurement teams.
• Influence project requirements and technical specifications in collaboration with pre-sales teams.
• Support customers throughout evaluation, proof-of-concept, and purchasing processes.

Channel Collaboration

• Work alongside system integrators, consultants, and technology partners to deliver successful customer outcomes.
• Maintain strong partner alignment while preserving end-user ownership of opportunities.
• Enable partners through joint account planning, opportunity qualification, and coordinated execution.
• Balance end-user engagement with channel-driven delivery models.

Sales Execution & Forecasting

• Manage full sales lifecycle from opportunity identification through contract close.
• Maintain accurate forecasting and pipeline management in CRM.
• Achieve revenue targets and contribute to regional growth objectives.
• Provide market feedback and competitive insights to leadership and product teams.

We welcome all qualified candidates, including those who may not meet every listed requirement. If you're excited about this role and believe you can make an impact, we’d love to hear from you.

Required Experience

• Proven success in enterprise or complex B2B solution sales.
• Experience selling software platforms, enterprise technology, or physical security solutions.
• Strong track record of direct end-user engagement and consultative selling.
• Experience working within a channel-driven or partner-based sales model.
• Ability to navigate multi-stakeholder sales environments and long buying cycles.
• Fluency in ideally Dutch, French and English.

Preferred Background

Experience with video management systems (VMS), access control, or unified security platforms.

Familiarity with enterprise verticals such as transportation, smart cities, critical infrastructure, government, healthcare, or retail.

Understanding of IP networking, cybersecurity principles, or enterprise IT environments..

Genetec is an equal opportunity employer, we strive for diversity and inclusion through our recruitment approach as well as the training and professional development we provide. We partner with external associations and implement internal initiatives to provide a welcoming work environment for employees from all backgrounds.