Account Executive - Destini

<div class="content-intro"><p><strong>Who We Are</strong></p> <p>For over 20 years, SPINS has been a leader in recognizing the transformative power of data in retail. We offer our clients cutting-edge tools to attract attention from a fast-growing segment within the Health &amp; Wellness industry, the values-based consumer. Nearly half of shoppers prioritize products that emphasize wellness, social responsibility, and sustainable practices. SPINS retail consumer insights, analytics, and consulting services give our clients a competitive advantage to increase their share of this growing market. Our data is the most comprehensive and accurate in the industry, allowing clients to power AI models and machine learning algorithms that help them better understand and meet their customers' needs. At SPINS, behind all of our impressive data is our real differentiator, our people. We pride ourselves on our collaborative, flexible, and communicative culture that puts people at the center of everything we do.</p></div><p><strong><span data-olk-copy-source="MessageBody">Account Executive - Destini</span></strong></p> <p>SPINS is seeking an Account Executive, Commerce Enablement to help brands close the gap between shopper discovery and purchase across every channel. This role supports SPINS’ Commerce Enablement strategy, powered by MikMak, enabling brands to connect media, owned experiences, and retailer touchpoints into measurable commerce outcomes.</p> <p>The ideal candidate is a proactive, outbound‑capable seller who is comfortable building pipeline, running full‑cycle sales processes, and acting as a trusted advisor to CPG brands. You enjoy helping marketers make their media work harder by ensuring shoppers can easily discover products, understand where to buy, and convert intent wherever it is created.</p> <p>Success in this role requires strong sales discipline, comfort with modern sales technology, and the ability to clearly explain how shoppable experiences, media activation, and measurement work together to drive both ecommerce and in‑store performance.</p> <p><strong>Key Responsibilities</strong></p> <p><strong>Sales Execution &amp; Deal Ownership</strong></p> <ul> <li>Hit or exceed annual revenue targets by generating and closing new brand opportunities within the CPG ecosystem</li> <li>Own the full sales cycle from initial outreach and discovery through close, positioning SPINS as a commerce enablement and Anywhere Commerce partner</li> <li>Lead consultative conversations focused on shopper discovery, product availability, and conversion across owned, paid, and retailer environments</li> </ul> <p><strong>Prospecting &amp; Pipeline Development</strong></p> <ul> <li>Maintain accountability for pipeline creation with a strong emphasis on outbound prospecting</li> <li>Execute multi‑channel outreach strategies across email, phone, LinkedIn, and events</li> <li>Leverage inbound leads, marketing programs, retailer interest, and internal referrals to supplement outbound activity</li> <li>Maintain consistent activity levels and strong follow‑through to convert interest into qualified opportunities</li> </ul> <p><strong>Commerce Enablement &amp; MikMak Solutions</strong></p> <ul> <li>Position MikMak‑powered solutions including shoppable links, store locators, and retailer‑connected landing pages</li> <li>Educate brands on how to activate shoppable experiences across media, brand websites, social, and influencer channels</li> <li>Help customers reduce friction between media exposure and purchase by aligning experiences across retailers and channels</li> </ul> <p><strong>Media, Measurement &amp; Performance Context</strong></p> <ul> <li>Demonstrate an understanding of basic online engagement and digital performance, including site traffic, bounce rates, conversion behavior, and how these metrics inform optimization</li> <li>Demonstrate an understanding of how brand and retail media investments influence shopper discovery, traffic, and conversion</li> <li>Speak confidently about media performance concepts such as attribution, incrementality, ROAS, and conversion</li> <li>Position SPINS and MikMak solutions as a way to improve the effectiveness and measurability of media spend by connecting exposure to downstream commerce outcomes</li> </ul> <p><strong>Solution Storytelling &amp; Presentations</strong></p> <ul> <li>Pitch SPINS Commerce Enablement solutions via in-person meetings, Microsoft Teams presentations, sales calls, and conferences</li> <li>Customize decks and materials by account, buying persona, and use case</li> <li>Translate shopper behavior, media investment, and retailer complexity into clear value stories tied to performance outcomes</li> </ul> <p><strong>Internal Collaboration &amp; Market Feedback</strong></p> <ul> <li>Partner with marketing, BDR, product, analytics, and customer success teams to support deal success and smooth handoffs</li> <li>Share consistent feedback from the market, including customer objections, feature requests, and competitive insights</li> <li>Identify commerce enablement opportunities within existing SPINS customer relationships and collaborate cross‑portfolio</li> </ul> <p><strong>Tools, Process &amp; Methodology</strong></p> <ul> <li>Maintain accurate pipeline, forecasting, and activity tracking in Salesforce</li> <li>Use tools such as Salesforce, ZoomInfo, Outreach, Gong, LinkedIn, and Microsoft Teams to drive productivity</li> <li>Learn and apply ValueSelling as a core sales methodology</li> </ul> <p><strong>Who You Are</strong></p> <ul> <li><span id="p36R_mc3" class="markedContent">Background in or strong familiarity with the CPG ecosystem</span></li> <li><span id="p36R_mc5" class="markedContent">Experience selling into ecommerce, digital marketing, retail media, or shopper&nbsp;marketing teams</span></li> <li><span id="p36R_mc7" class="markedContent">Comfortable discussing media spend, performance metrics, and measurement&nbsp;approaches at a practical level</span></li> <li><span id="p36R_mc9" class="markedContent">Passionate about winning new logos and building pipeline through outbound&nbsp;activity</span></li> <li><span id="p36R_mc11" class="markedContent">Curious, coachable, and motivated to continuously improve</span></li> <li><span id="p36R_mc13" class="markedContent">Investigative mindset with the ability to uncover real customer needs</span></li> <li><span id="p36R_mc15" class="markedContent">Resilient, resourceful, and persistent, with a bias toward action</span></li> <li><span id="p36R_mc17" class="markedContent"><span data-fui-focus-visible="">Humble, empathetic, and energized by helping customers succeed</span></span><span id="p36R_mc18" class="markedContent"><br></span></li> </ul> <p><strong>Education &amp; Experience</strong></p> <ul> <li>3–5 years in digital commerce, ecommerce, ad tech, retail media, or shopper-focused sales</li> <li>Demonstrated success in outbound prospecting and full-cycle sales</li> <li>Prior BDR/SDR or high-activity hunting role strongly preferred</li> <li>Proficiency with Salesforce and modern sales engagement tools</li> <li>Familiarity with commerce enablement solutions such as MikMak, SmartCommerce, Pear, product availability tools, and shoppable landing pages</li> </ul> <p><strong>What Success Looks Like</strong></p> <ul> <li>Consistently generating pipeline through outbound prospecting, inbound demand, and internal referrals</li> <li>Successfully closing commerce enablement deals powered by MikMak</li> <li>Helping brands activate Anywhere Commerce by connecting media, owned experiences, and retail destinations</li> <li>Earning trusted advisor status by improving how brands turn shopper interest into measurable sales</li> </ul> <p><strong>Salary Range:&nbsp;<span data-olk-copy-source="MessageBody"> $160k/yr - $180k/yr OTE</span></strong></p> <p>&nbsp;</p><div class="content-conclusion"><p><strong>What SPINS Offers</strong></p> <p>We have enjoyed tremendous growth over the years and, as a leader in a fast-growing industry, we have no plans to slow down! &nbsp;While all that growth brings excitement, it is also an opportunity for SPINS to show it values the health and wellness of its team members.&nbsp;</p> <ul> <li>We embrace hybrid work options so that you have the flexibility to create a work/life balance that actually works!</li> <li>Each employee is allotted paid time to use to volunteer with an organization of their choice and charitable donations are matched.</li> <li>Semi-annual company-wide employee survey that is used to shape company programs, perks, and culture.</li> </ul> <p>&nbsp;<strong>&nbsp;</strong><strong>The SPINS Way</strong></p> <ul> <li><strong>Direct</strong>&nbsp;– We communicate with clarity, honesty and respect in all situations and embrace opportunities to provide solution-oriented feedback.</li> <li><strong>Determined</strong>&nbsp;– We are committed to overcoming all obstacles to achieve results. We adapt to change, seek opportunities to learn and rapidly translate that learning into action.</li> <li><strong>Passionate</strong>&nbsp;– We go above and beyond to help our partners achieve their goals. We challenge assumptions and are comfortable forging new paths.</li> <li><strong>Collaborative</strong>&nbsp;– We leave our egos at the door, believing that working together we will produce an outcome that’s greater than each individual contribution.</li> </ul> <p><em><strong>For details about the information SPINS’s collects about our applicants and how we use it, please see the SPINS Privacy Policy <a class="fui-Link ___1qmgydl f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1hu3pq6 f11qmguv f19f4twv f1tyq0we f1g0x7ka fhxju0i f1qch9an f1cnd47f fqv5qza f1vmzxwi f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh ftqa4ok f2hkw1w fhgqx19 f1olyrje f1p93eir f1h8hb77 f1x7u7e9 f10aw75t fsle3fq" href="https://www.spins.com/privacy-policy-2/#:~:text=We%20limit%20access%20to%20your,at%20privacy%40spins.com." target="_blank">here</a>.&nbsp;</strong></em></p> <p>&nbsp;</p></div>