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Junior Account Executive - Fashion
togethergroup
PURPLE New York$45k–45kHybrid9h ago
- Employment
- Full-time
- Seniority
- Junior
About the role
Key Responsibilities
- Day to day client contact and manage client updates.
- Facilitate the smooth running of the day to day function of each account team, providing support as requested and required.
- Support your line managers with PR campaigns for diverse clients from conception to completion.
- Manage and coordinate Fashion samples.
- Complete coverage reports accurately and effectively.
- Brainstorm creative ideas and generate publicity strategies to enhance PR campaigns, going beyond the role of the press office.
- Maintain regular day-to-day contact and close relationships with key press.
- Be a brand champion for your clients and build strong relationships with them.
- Analyse coverage across online, offline and blogs, and leverage added value from all PR activity.
- Conduct research on both brands, products and industry to support the development of client plans and new business proposals.
- Manage the Intern to help provide additional support to the team.
Skills and Experience
- 1-2 years of relevant proven experience, full time or internship at a mid-sized PR agency within a luxury Fashion environment.
- Familiarity with the organization of press reports and press clips.
- Demonstrate solid understanding of and ongoing interest in media relations and strategy.
- Able to identify communication opportunities through a pro-active approach.
- Ability to work in a fast-paced environment, meeting tight deadlines. Excellent prioritizing and time management.
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