Senior Affiliate Manager – Sportsbook

Position Overview

We are seeking an experienced and results-driven Senior Affiliate Manager to lead and scale our affiliate marketing program within the fast-growing online sportsbook industry. This role focuses on managing high-value affiliate partnerships, driving customer acquisition, and identifying new growth opportunities across global regulated markets.

The ideal candidate has strong knowledge of sportsbook operations, betting behavior, sports audiences, and performance marketing within the iGaming sector. They will use this expertise to build strong affiliate relationships, expand traffic sources, and maximize acquisition efficiency across competitive sportsbook markets.

This is a hands-on role for someone who thrives in a performance-driven environment and understands both affiliate marketing and the dynamics of sports betting ecosystems.

Key Responsibilities

• Develop and execute the affiliate marketing strategy aligned with sportsbook growth objectives

• Manage and grow relationships with affiliates, publishers, networks, tipsters, and media partners

• Identify, recruit, and onboard new affiliates across key regulated sports betting markets

• Negotiate deals including CPA, revenue share, hybrid models, and fixed-fee arrangements

• Monitor performance using KPIs such as FTDs, NGR, player retention, and ROI

• Analyze traffic quality and ensure compliance with regulatory and brand standards

• Optimize sportsbook campaigns, landing pages, and creatives to improve conversion rates

• Collaborate with CRM, product, compliance, trading, risk, and marketing teams

• Track sports betting trends, competitor activity, and market expansion opportunities

• Attend industry events and sports betting conferences to grow affiliate network

• Deliver performance reporting and strategic insights to senior management

Requirements

• 3–5+ years in affiliate marketing within sportsbook or iGaming

• Strong understanding of sports betting markets, odds, and player behavior

• Proven track record managing high-performing affiliate programs

• Strong affiliate and media buyer network within sportsbook vertical

• Analytical skills with tracking and attribution tools

• Strong negotiation and relationship-building ability

• Commercial mindset focused on ROI and acquisition growth

• Experience with affiliate platforms (NetRefer, MyAffiliates, Income Access, etc.)

• Fluent English (additional languages a plus)

• Knowledge of SEO, PPC, and paid acquisition channels preferred

The above duties provide a generic description of the Employee’s day to day responsibilities but should in no way be deemed to be an exhaustive list. Additional related, duties may be assigned by the Line Manager in line with business exigencies and continuity.

Why Work With Us?

At Silverspin, we take bold but thoughtful approaches to what we build and how we work. We act with confidence and responsibility, focusing on smart decisions, meaningful impact, and long-term success.

Joining us means being part of a team that values curiosity, ownership, and collaboration. We encourage people to challenge ideas, simplify complexity, and grow together - creating an environment where great work (and good energy) go hand in hand.

We offer:

• Competitive salary and benefits

• Opportunities to learn, grow, and develop

• A creative, collaborative team environment

Silverspin is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.