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Affluent Card PM Team Leader, Product Management, Cards & Unsecured Loans

https://dbs.wd3.myworkdayjobs.com/dbs_careers

Taipei / Honhui A-13F4w ago
Employment
Full-time

About the role

Key Responsibilities:


Strategic Product Development and Portfolio Management

• Design and manage premium credit card products tailored to the needs of HNW segment.

• Align credit card strategies with the broader wealth management goals to enhance client engagement and retention.

• Develop a differentiated value proposition leveraging insights from the affluent and wealth management segments. Customer Acquisition, Engagement, and Retention

• Collaborate with the wealth management team to identify cross-selling opportunities for affluent credit card offerings.

• Drive targeted acquisition strategies through referrals, events, and customized campaigns.

• Ensure personalized experiences by integrating financial benefits, luxury rewards, and exclusive services.

Wealth Management Synergy

• Partner with wealth managers to understand client needs and deliver bespoke credit card solutions.

• Leverage existing wealth management client relationships to grow the affluent credit card portfolio.

• Provide training and tools to the wealth management team for seamless promotion of credit card offerings.

Partnerships and Vendor Collaboration

• Establish and manage partnerships with luxury brands, travel companies, concierge services, and other high-value vendors.

• Enhance the affluent credit card’s appeal by integrating unique benefits such as priority access, exclusive offers, and tailored experiences.

• Negotiate agreements that align with the lifestyle preferences of affluent customers. Customer Service Excellence

• Ensure premium servicing standards for affluent customers through collaboration with operations and customer service teams.

• Oversee the implementation of feature and services, including airport transfer, concierge, VIP support, and personalized offers.

• Monitor feedback to continuously improve the customer experience.

Performance and Analytics

• Analyze portfolio performance metrics such as customer acquisition, spends, retention, and profitability.

• Prepare detailed insights and recommendations for senior management to drive portfolio growth.

• Proactively identify risks and implement mitigation strategies.

Location:

Honhui A-13F

Job:

Product Management

Schedule:

Regular

Employee Status:

Full time

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