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Alternatives Marketing, Principal

gcmgrosvenor
New York3w ago
Seniority
Staff

About the role

<p><strong><span data-contrast="none"><span data-ccp-parastyle="heading 2">SUMMARY</span></span></strong><span data-ccp-props="{&quot;335559738&quot;:240,&quot;335559739&quot;:120}">&nbsp;</span></p> <p><span data-contrast="none"><span data-ccp-parastyle="heading 2">We are seeking a</span><span data-ccp-parastyle="heading 2">n experienced&nbsp;</span><span data-ccp-parastyle="heading 2">Alternatives</span><span data-ccp-parastyle="heading 2">&nbsp;Marketing professional to&nbsp;</span><span data-ccp-parastyle="heading 2">help&nbsp;</span><span data-ccp-parastyle="heading 2">drive&nbsp;</span><span data-ccp-parastyle="heading 2">fundraising and investor engagement across&nbsp;</span><span data-ccp-parastyle="heading 2">various&nbsp;</span><span data-ccp-parastyle="heading 2">institutional and private wealth channel</span><span data-ccp-parastyle="heading 2">s for GCM Grosvenor.&nbsp;</span></span><span data-ccp-props="{&quot;335559738&quot;:240,&quot;335559739&quot;:120}">&nbsp;</span></p> <p><span data-contrast="none"><span data-ccp-parastyle="heading 2">This&nbsp;</span><span data-ccp-parastyle="heading 2">unique</span><span data-ccp-parastyle="heading 2">&nbsp;role combines&nbsp;</span><span data-ccp-parastyle="heading 2">the&nbsp;</span><span data-ccp-parastyle="heading 2">core marketing functions</span><span data-ccp-parastyle="heading 2">&nbsp;</span><span data-ccp-parastyle="heading 2">of</span><span data-ccp-parastyle="heading 2">&nbsp;</span><span data-ccp-parastyle="heading 2">product &amp; capabilities</span><span data-ccp-parastyle="heading 2">&nbsp;marketing, channel marketing, and custom&nbsp;</span><span data-ccp-parastyle="heading 2">solutions</span><span data-ccp-parastyle="heading 2">&nbsp;marketing</span><span data-ccp-parastyle="heading 2">. This&nbsp;</span><span data-ccp-parastyle="heading 2">is&nbsp;</span><span data-ccp-parastyle="heading 2">an&nbsp;</span><span data-ccp-parastyle="heading 2">excellent</span><span data-ccp-parastyle="heading 2">&nbsp;opportunity for a</span><span data-ccp-parastyle="heading 2">&nbsp;</span><span data-ccp-parastyle="heading 2">marketing&nbsp;</span><span data-ccp-parastyle="heading 2">professional seeking&nbsp;</span><span data-ccp-parastyle="heading 2">exposure</span><span data-ccp-parastyle="heading 2">&nbsp;across</span><span data-ccp-parastyle="heading 2">&nbsp;alternative</span><span data-ccp-parastyle="heading 2">&nbsp;</span><span data-ccp-parastyle="heading 2">asset classes</span><span data-ccp-parastyle="heading 2">&nbsp;and investor types</span><span data-ccp-parastyle="heading 2">.&nbsp;</span></span><span data-ccp-props="{&quot;335559738&quot;:240,&quot;335559739&quot;:120}">&nbsp;</span></p> <p><span data-contrast="none"><span data-ccp-parastyle="heading 2">The&nbsp;</span><span data-ccp-parastyle="heading 2">ideal candidate&nbsp;</span><span data-ccp-parastyle="heading 2">has proven experience in&nbsp;</span><span data-ccp-parastyle="heading 2">financial services</span><span data-ccp-parastyle="heading 2">&nbsp;marketing and a</span><span data-ccp-parastyle="heading 2">&nbsp;solid investment acumen&nbsp;</span><span data-ccp-parastyle="heading 2">within</span><span data-ccp-parastyle="heading 2">&nbsp;private markets</span><span data-ccp-parastyle="heading 2">&nbsp;with</span><span data-ccp-parastyle="heading 2">&nbsp;the ability to translate complex&nbsp;</span><span data-ccp-parastyle="heading 2">concepts</span><span data-ccp-parastyle="heading 2">&nbsp;into compelling narratives&nbsp;</span><span data-ccp-parastyle="heading 2">across</span><span data-ccp-parastyle="heading 2">&nbsp;</span><span data-ccp-parastyle="heading 2">investor channels</span><span data-ccp-parastyle="heading 2">.</span></span><span data-ccp-props="{&quot;335559738&quot;:240,&quot;335559739&quot;:120}">&nbsp;</span></p> <p><span data-contrast="none"><span data-ccp-parastyle="heading 2">GCM Grosvenor is one of the world’s largest and most established alternative asset managers, with over $</span><span data-ccp-parastyle="heading 2">90</span><span data-ccp-parastyle="heading 2">&nbsp;billion in AUM and a 50-year track record across private equity, infrastructure, real estate, credit, and absolute return strategies. We offer differentiated access and investment expertise across the full alternatives spectrum</span><span data-ccp-parastyle="heading 2">&nbsp;and investor solutions including funds, custom accounts and strategic partnerships</span><span data-ccp-parastyle="heading 2">.</span></span><span data-ccp-props="{&quot;335559738&quot;:240,&quot;335559739&quot;:120}">&nbsp;</span></p> <p><span data-ccp-props="{&quot;335559738&quot;:240,&quot;335559739&quot;:120}">&nbsp;</span></p> <p><strong><span data-contrast="none"><span data-ccp-parastyle="heading 2">KEY RESPONSIBILITIES</span></span></strong><span data-ccp-props="{&quot;335559738&quot;:240,&quot;335559739&quot;:120}">&nbsp;</span></p> <p><strong><span data-contrast="none">Investor&nbsp;Marketing</span></strong><span data-ccp-props="{&quot;335559738&quot;:160,&quot;335559739&quot;:80}">&nbsp;</span></p> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="none">Support global fundraising initiatives by developing and maintaining institutional marketing materials&nbsp;in&nbsp;a variety of&nbsp;formats.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="2" data-aria-level="1"><span data-contrast="none">Define requirements&nbsp;across the prospect-to-client lifecycle, ensuring client-facing teams are equipped with accurate and current collateral to support prospecting, onboarding, and ongoing engagement.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="3" data-aria-level="1"><span data-contrast="none">Distill market trends and portfolio insights into differentiated content supporting investor communications and marketing campaigns.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="4" data-aria-level="1"><span data-contrast="none">Partner with investment teams to create marketing initiatives by developing materials and content across all relevant formats and channels, ensuring alignment with firm messaging and commercial objectives.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <p><strong><span data-contrast="none">Content Strategy &amp; Market Positioning</span></strong><span data-ccp-props="{&quot;335559738&quot;:160,&quot;335559739&quot;:80}">&nbsp;</span></p> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="5" data-aria-level="1"><span data-contrast="none">Collaborate with investment leads and business development teams to establish go-to-market plans for investment strategies, ensuring consistent positioning and messaging across all investor-facing materials and channels.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="6" data-aria-level="1"><span data-contrast="none">Develop comprehensive multi-year marketing plans that align with the firm's&nbsp;roadmap&nbsp;</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="7" data-aria-level="1"><span data-contrast="none">Collaborate with data and analytics teams to develop compelling visualizations and analytical frameworks that reinforce investment narratives and enhance marketing materials.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="8" data-aria-level="1"><span data-contrast="none">Partner with Brand, Communications, Events, and Digital to bring investment content to life from thought leadership and event programming to digital&nbsp;assets&nbsp;and&nbsp;case studies.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <p><strong><span data-contrast="none">Campaign &amp; Investor Engagement</span></strong><span data-ccp-props="{&quot;335559738&quot;:160,&quot;335559739&quot;:80}">&nbsp;</span></p> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="9" data-aria-level="1"><span data-contrast="none">Plan and support multi-channel marketing campaigns aligned to commercial objectives and investor segments.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="10" data-aria-level="1"><span data-contrast="none">Execute and measure investor engagement programs that deepen relationships and support fundraising across global client segments.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <p><strong><span data-contrast="none">Cross-Functional Collaboration &amp; Compliance</span></strong><span data-ccp-props="{&quot;335559738&quot;:160,&quot;335559739&quot;:80}">&nbsp;</span></p> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="11" data-aria-level="1"><span data-contrast="none">Partner closely with business development, investment teams, compliance, and legal to ensure all marketing materials are accurate, compliant, and aligned with firm messaging.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="12" data-aria-level="1"><span data-contrast="none">Maintain a deep understanding of marketing compliance principles and regulatory requirements governing investment communications.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <p><strong><span data-contrast="none"><span data-ccp-parastyle="heading 2">QUALIFICATIONS</span></span></strong><span data-ccp-props="{&quot;335559738&quot;:320,&quot;335559739&quot;:120}">&nbsp;</span></p> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="13" data-aria-level="1"><span data-contrast="none">7–15 years of experience in client marketing&nbsp;or product marketing within an alternative asset manager or institutional investment firm.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="14" data-aria-level="1"><span data-contrast="none">Experience in alternative investments is required; prior experience in private markets (private equity, private credit, real&nbsp;estate, or infrastructure) is strongly preferred.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="15" data-aria-level="1"><span data-contrast="none">Demonstrated ability to develop comprehensive multi-year marketing plans and go-to-market strategies for investment strategies and product launches.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="16" data-aria-level="1"><span data-contrast="none">Strong communication and judgement skills, with the ability to collaborate&nbsp;with senior leaders in&nbsp;investment, compliance,&nbsp;and&nbsp;business development teams.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="17" data-aria-level="1"><span data-contrast="none">Demonstrated experience supporting institutional fundraising efforts and developing sophisticated investor-facing marketing materials.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="18" data-aria-level="1"><span data-contrast="none">Exceptional writing and storytelling capabilities — able to translate complex investment topics into clear, engaging, and visually compelling communications.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="19" data-aria-level="1"><span data-contrast="none">Experience developing and executing investor engagement programs and market positioning content.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="20" data-aria-level="1"><span data-contrast="none">Strong project management skills with the ability to lead complex initiatives across multiple stakeholders and competing deadlines.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="21" data-aria-level="1"><span data-contrast="none">Advanced proficiency in PowerPoint; familiarity with performance analytics and data visualization tools.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <ul> <li data-leveltext="•" data-font="" data-listid="2" data-list-defn-props="{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;•&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}" data-aria-posinset="22" data-aria-level="1"><span data-contrast="none">BA/BS degree in Marketing, Communications, Finance, Business Administration, or a related field required.</span><span data-ccp-props="{&quot;335559739&quot;:80}">&nbsp;</span></li> </ul> <p>&nbsp;</p><div class="content-pay-transparency"><div class="pay-input"><div class="description"><p>Actual base salary may vary based on factors such as individual's experience, skills, and qualifications for the role.&nbsp; Employees may be eligible for a discretionary bonus based on factors such as individual, team, and company performance as well as a comprehensive benefits package.</p></div><div class="title">NEW YORK ANNUAL PAY RANGE</div><div class="pay-range"><span>$150,000</span><span class="divider">&mdash;</span><span>$185,000 USD</span></div></div></div><div class="content-conclusion"><p><strong>ABOUT THE FIRM</strong></p> <p>GCM Grosvenor (Nasdaq: GCMG) is a global alternative asset management solutions provider with approximately $91 billion in assets under management across private equity, infrastructure, real estate, credit, and absolute return investment strategies.</p> <p>The firm has specialized in alternatives for more than 54 years and has a diverse, engaged team of approximately 560 professionals serving a global client base. Eligible employees can elect to participate in comprehensive healthcare coverage (including medical, dental, vision and life insurance), flexible spending accounts, and the employer sponsored retirement plan.&nbsp; Additionally, employees are eligible for paid time off, parental leave, short-term and long-term disability, as well as other care/wellness programs.</p> <p>The firm is headquartered in Chicago, with offices in New York, Toronto, London, Frankfurt, Tokyo, Hong Kong, Seoul, and Sydney. For more information, visit: <strong><a href="https://www.gcmgrosvenor.com">gcmgrosvenor.com</a>.</strong></p> <p><strong>EQUAL OPPORTUNITY EMPLOYER M/F/D/V</strong></p></div>

Perks & benefits

  • Medical Insurance
  • Paid Time Off
  • Equity Compensation

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