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B2B Acquisition Manager

Pod
London£40k–50kHybrid
Employment
Full-time

About the role

  • Build the B2B Lead Engine - you’ll design, test, and scale a lead acquisition strategy from the ground up, developing repeatable and measurable playbooks across multiple channels (digital, events, partnerships, outbound, ABM, and more)

  • Own Channel Strategy and Execution - you’ll plan, launch, and optimise acquisition campaigns across paid media, content syndication, email, LinkedIn, webinars, trade shows, and partner co-marketing initiatives

  • Drive Partner Ecosystem Growth - you’ll generate inbound interest and build a high-quality pipeline of distributors, integrators, installers, and homebuilder opportunities, as well as B2B2C partners

  • Collaborate Across Teams - you’ll work hand-in-hand with Sales, Partnerships, and Product Marketing to ensure seamless lead handover, consistent messaging, and effective partner engagement

  • Performance Measurement and Optimisation - you’ll define KPIs and lead quality metrics, track performance across all channels, and continuously refine campaigns to increase efficiency and conversion

  • Test and Scale - you’ll lead a culture of experimentation, identifying new acquisition tactics, testing bold ideas, and scaling what delivers the best commercial results

  • Own the Acquisition Tech Stack - you’ll work with CRM, e-commerce, and product teams to manage the marketing automation and attribution tools that underpin transparent, scalable lead management

  • Champion Data and Insight - you’ll use data to drive decision-making, forecast pipeline contribution, and ensure marketing investment translates directly to revenue impact

  • Represent the Brand Externally - you’ll attend trade shows, events, and partner activations to promote Pod, gather market intelligence, and build trusted relationships with industry players.
  • Proven B2B marketing expertise – Demonstrable experience in B2B demand generation or acquisition, ideally within a scale-up or high-growth environment

  • Hands-on campaign delivery – Track record of building acquisition programmes from scratch, managing campaigns across multiple channels and tactics

  • Knowledge of marketing automation tools (ideally HubSpot) and attribution systems

  • Commercial mindset – Strong analytical and data-driven approach, capable of linking marketing activity to pipeline and revenue outcomes

  • Multi-channel experience – Deep understanding of digital marketing, events, content, ABM, and partner co-marketing strategies

  • Collaborative working style – Experience working closely with Sales, Partnerships, and Product Marketing to align messaging and optimise funnel performance

  • Ownership and initiative – Comfortable taking end-to-end responsibility for strategy, execution, and reporting

  • Communication and influence – Skilled at managing stakeholders, presenting results, and building credibility across teams.
  • Access for you and up to 5 family/friends to the 'UnMind' wellbeing platform
  • Podpoint Charger
  • Discounted energy tariff (Pod Power or EDF Employee Programme)
  • Flexible hybrid working model  
  • Work abroad for up to 20 days per year 
  • Family & friend discount scheme 
  • 25 days holiday (plus Bank Holidays) 
  • Very generous parental and family leave 
  • Pension scheme with a 4.5% matched contribution 
  • Eyecare scheme 
  • Life insurance covering up to 4x your annual salary 
  • Virtual GP provided by HealthHero  
  • Employee Assistance Program 
  • Free Mortgage Advice  
  • Discounted Gym Memberships 
  • Cycle2Work Scheme

Perks & benefits

  • Free Gym Membership

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