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<p><strong><span data-contrast="none">Job name: Better Me Marketing Intern</span></strong></p>
<p><strong><span data-contrast="none">Job type: (Full time/Part time) Intern (up to 40 hours per week)</span></strong></p>
<p> </p>
<p><span style="text-decoration: underline;"><strong><span data-contrast="none">Who we are:</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559738":240,"335559739":240,"335559740":279}"> </span></strong></span></p>
<p><span data-contrast="auto">Better Me is part of the TAL Education Group, one of the largest leading Edtech companies that focuses on online enrichment education, listed on the New York Stock Exchange (NYSE). We are looking for a marketing intern who plays a critical role in helping developing better me market.</span></p>
<p><span style="text-decoration: underline;"><strong><span data-contrast="auto">What you’ll be involved in</span><span data-contrast="auto">:</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559685":0,"335559737":0,"335559738":0,"335559739":160,"335559740":279}"> </span></strong></span></p>
<ul>
<li><span data-contrast="none">Product Promotion and Brand Awareness:</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559738":240,"335559739":240,"335559740":279}"> </span>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="6" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":1080,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="none">Responsible for the promotion of learning products, accountable for product user scale and brand awareness. </span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559738":0,"335559739":0,"335559740":279}"> </span></li>
</ul>
</li>
</ul>
<ul>
<li><span data-contrast="none">Market Planning and User Growth: </span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559738":0,"335559739":0,"335559740":279}"> </span>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="5" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":1080,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="none">Capable of formulating market plans for user growth, developing new channels, and managing lead growth across all channels. Effectively distill the selling points of learning products and customize reasonable promotion and placement plans to achieve scalable, low-cost customer acquisition. </span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559738":0,"335559739":0,"335559740":279}"> </span></li>
</ul>
</li>
</ul>
<ul>
<li><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559685":720,"335559737":0,"335559738":240,"335559739":240,"335559740":279}"> </span><span data-contrast="none">User Growth Implementation: </span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559685":720,"335559737":0,"335559738":240,"335559739":240,"335559740":279,"335559991":360}"> </span>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="9" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":1080,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="none">Develop methods and activities for user growth and promote implementation on the ground. In combination with marketing timeline, complete promotional plans through targeted placement and various user growth methods to bring new students to learning products and achieve sales growth.</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559737":0,"335559738":240,"335559739":240,"335559740":279}"> </span></li>
</ul>
</li>
</ul>
<ul>
<li><span data-contrast="none">Market Sensitivity and Data Analysis: </span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559685":720,"335559737":0,"335559738":240,"335559739":240,"335559740":279,"335559991":360}"> </span>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="10" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":1080,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="none">Market-sensitive with keen insight into user needs; goal-oriented with data analysis capabilities. Pays close attention to competitive trends and market dynamics.</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559737":0,"335559738":240,"335559739":240,"335559740":279}"> </span></li>
</ul>
</li>
</ul>
<p><span style="text-decoration: underline;"><strong><span data-contrast="auto">Your must-haves/ should-haves</span><span data-contrast="auto">:</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559685":0,"335559737":0,"335559738":0,"335559739":160,"335559740":279}"> </span></strong></span></p>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="13" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="none">Experience in Google search optimization engine and social media platforms such as Facebook, Xiaohongshu and other short clips platforms.</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559737":0,"335559738":240,"335559739":240,"335559740":279}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="13" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="2" data-aria-level="1"><span data-contrast="none">Proficient in using video and image editing software. Background in graphic design is an advantage. </span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559737":0,"335559738":240,"335559739":240,"335559740":279}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="13" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="3" data-aria-level="1"><span data-contrast="none">Familiar with social media operations, with a certain level of creative thinking ability, capable of planning content independently.</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559737":0,"335559738":240,"335559739":240,"335559740":279}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="13" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="4" data-aria-level="1"><span data-contrast="none">Possess excellent communication skills and a team-oriented mindset.</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559737":0,"335559738":240,"335559739":240,"335559740":279}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="13" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="5" data-aria-level="1"><span data-contrast="none">Passionate about the education industry, with a strong interest in social media operations, and a mindset geared towards continuous learning and self-improvement.</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559737":0,"335559738":240,"335559739":240,"335559740":279}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="13" data-list-defn-props="{"335552541":1,"335559683":0,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="6" data-aria-level="1"><span data-contrast="none">Strong written expression skills, with the ability to identify key issues and write compelling content.</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559737":0,"335559738":240,"335559739":240,"335559740":279}"> </span></li>
</ul>
<p> </p>
<p><strong><span data-contrast="none">We are seeking full-time/part time interns who can commit to a minimum of 3 months. Please include your portfolio and/or website link in your application. </span></strong><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335551550":1,"335551620":1,"335559685":0,"335559737":0,"335559738":0,"335559739":160,"335559740":279}"> </span></p>
<p> </p>
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