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Branding & Marketing Officer (ANGA Mastery)

anga

BangkokOn-site1w ago
Employment
Full-time

About the role

Before you apply, please get to know us!
ANGA Mastery is a new business unit under ANGA Bangkok, delivering comprehensive digital marketing training for individuals and organizations.


Brand Management

  • Support the development and execution of branding strategies to strengthen brand awareness and positioning.
  • Ensure brand consistency across all communication channels, campaigns, content, and marketing materials.
  • Maintain and uphold the company's brand identity, tone of voice, and visual standards.
  • Monitor brand performance, audience perception, and competitor activities to identify opportunities for improvement.

Creative Development

  • Develop creative concepts and campaign ideas for marketing initiatives and brand activities.
  • Brainstorm and propose innovative ideas to increase audience engagement and brand visibility.
  • Collaborate with designers, content creators, and stakeholders to bring creative concepts to life.
  • Ensure all creative outputs align with the company's branding and marketing objectives.
  • Basic Canva design is a must to publish small contents.

Content Creation & Management

  • Plan and manage content calendars across social media and marketing channels especially Tiktok, Facebook and Linkedin
  • Create engaging content for social media, websites, email marketing, presentations, and promotional materials.
  • Develop compelling brand stories and messaging to strengthen audience connection.
  • Coordinate content production and ensure timely delivery of all marketing assets.
  • Collaborate with designers and videographers for compelling visual assets. For example, online courses, videos for the LMS, leaflets for booths, and etc. 

Social Media Management

  • Manage and grow the company's social media presence across all relevant platforms.
  • Schedule, publish, and optimize content to maximize engagement and reach.
  • Monitor audience interactions and maintain positive community engagement.
  • Track and analyze social media performance and provide recommendations for improvement.

Marketing Campaigns

  • Assist in planning and executing online and offline marketing campaigns.
  • Coordinate campaign activities to ensure successful implementation and achievement of objectives.
  • Support lead generation, brand awareness, and audience engagement initiatives.
  • Monitor campaign performance and prepare reports with actionable insights.

Event Management

  • Plan, coordinate, and execute company events, workshops, seminars, and promotional activities.
  • Manage event logistics, timelines, and operational requirements.
  • Coordinate with vendors, partners, speakers, and stakeholders to ensure successful event delivery.
  • Ensure all events reflect the company's brand identity and provide a positive participant experience.

Market Research & Analysis

  • Research market trends, customer insights, and competitor activities.
  • Identify new opportunities to strengthen brand positioning and marketing effectiveness.
  • Provide recommendations based on research findings and performance data.

Cross-Functional Collaboration

  • Work closely with management, sales teams, designers, instructors, and external partners.
  • Coordinate projects across departments to ensure timely and effective execution.
  • Support business growth initiatives through branding, marketing, and creative solutions.

Performance & Continuous Improvement

  • Track and report key marketing, content, social media, and event performance metrics.
  • Evaluate results and recommend improvements for future campaigns and initiatives.
  • Continuously seek innovative approaches to enhance brand presence and audience engagement.


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