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About the role
Primary Responsibilities:
- Effective demonstration of Barco Healthcare’s imaging technologies at the hospitals, health systems, and end user accounts.
- Achieve regional sales targets and track opportunities from discovery to close.
- Perform product demonstrations at clinical sites to highlight product differentiation based on clinical, operational, and financial factors.
- Effective communication of the company’s value proposition with key decision makers to include Director of Radiology, Chief of Radiology, Clinical IT, Purchasing and other key department management personnel.
- Prospecting, evaluating opportunities, presenting our products, strong negotiation skills, cold calling, product selection and supporting the customer's purchase.
- Cultivate new customer relationships and maintain a strong focus on current customers through the effective use of sales and service organizations.
- Ability to detail technical product features, benefits, and attributes to various staff positions in healthcare customers.
- Provide sales support to national value-added resellers, regional distributors, integrated solution providers, and OEM Partners.
- Development and execution of regional business plans that employs strategic account segmentation.
Skills and Experience Required:
- Healthcare IT and capital equipment sales experience preferred.
- Minimum 5 years of sales/industry experience in an industry that requires complex sales.
- Experience interacting with physicians as part of a complex sales process.
- Successful, documented sales track record of achievement
- Familiarity with CRM systems is required.
- Completion of professional sales training courses strongly desired, e.g., Miller Heiman, Spin Selling, etc.
- Strong working knowledge of Microsoft Office applications Excel, PowerPoint, and Word.
- Excellent phone and presentation skills
- Proven demonstration skills and technical products
- Able to travel up to 70% to regional customer sites, tradeshows, corporate meetings, etc.
Education:
- Bachelor's Degree preferred
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