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About the role
<p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">The Senior Coordinator, Global Marketing Strategy is a member of the Global Marketing Strategy team, and is primarily responsible for assisting in the development and implementation of the MLB global marketing strategy and campaigns. The individual in this role will also be responsible for providing project management support to the broader team.</span></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>Responsibilities</strong></span></p>
<ul>
<li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Assists in the development and implementation of the MLB global marketing strategy and related campaigns</span></li>
<li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Supports the global marketing team with project management tasks</span></li>
<li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Prepares marketing activity reports and metrics for measuring project success</span></li>
<li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Identifies local market trends and global research markets consumers, competitors, and market environment based on information from external partners and research tools</span></li>
<li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Works closely with the marketing groups within MLB’s four international offices to implement and support MLB brand strategy</span></li>
<li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Builds and maintains departmental global marketing calendars</span></li>
<li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Tracks marketing campaigns and results</span></li>
<li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Works with vendors on the production and execution of marketing initiatives</span></li>
<li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Represent global marketing strategy and regional offices at cross department marketing initiative meetings</span></li>
<li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">In conjunction with Club Marketing, presents opportunities for content creators and regional social media teams to visit MLB ballparks for marketing purposes</span></li>
<li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Contributes to improvements to the internal processes to streamline efforts and ensure all timelines and deadlines are met</span></li>
</ul>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>Qualifications & Skills</strong></span></p>
<ul>
<li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">4 year degree from an accredited university in marketing, advertising, communications, business, or related field, OR equivalent relevant experience</span></li>
<li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Demonstrated experience with data reasoning and analysis</span></li>
<li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Demonstrated interest in brand strategy, brand marketing activation</span></li>
</ul>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>Pay Rate Stipend: </strong>$2,700 - $3,150 Bi-weekly</span></p><div class="content-conclusion"><p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>Why MLB?</strong></span></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Major League Baseball (MLB) is the most historic of the major professional sports leagues in the United States and Canada. Employees love working at MLB because of the culture of growth, teamwork, and professionalism. Employees who are most successful at MLB take initiative, know how to identify problems and provide solutions, and always put the Team first. For those ready to step up to the plate and join the major leagues, MLB takes the same approach as teams do with their players: empowering our “workforce athletes” to be at their best by engineering experiences that put employees in the best position to succeed. Major League Baseball is looking for candidates who are passionate about growing America’s pastime to best serve its fans for decades to come.</span></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">California Residents: Please see our <a href="https://www.mlb.com/careers/ccpa">California Recruitment Privacy Policy</a> for more details.</span></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Colorado Residents: Colorado based applicants may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.</span></p>
<p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Applicants requiring a reasonable accommodation for any part of the application and hiring process, please email us at <a href="mailto:accommodations@mlb.com">accommodations@mlb.com</a>. Requests received for non-disability related issues, such as following up on an application, will not receive a response.</span></p>
<p style="text-align: center;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>Are you ready to Step Up to the Plate? Apply below!</strong></span></p></div>
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