Back to all jobs
- Seniority
- Lead
About the role
<div class="content-intro"><h3><strong>Who We Are</strong></h3>
<p>VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.</p>
<p><strong>About WPP</strong></p>
<p>WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit <u><a href="http://wpp.com/" data-outlook-id="2714312b-312f-4651-9f88-d8a4e47547bc">WPP.com</a></u>.</p></div><p><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":3,"335551620":3,"335559738":0,"335559739":0}"> </span></p>
<p><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":2,"335551620":2,"335559738":0,"335559739":0}"> </span></p>
<p><span data-ccp-props="{"134233117":false,"134233118":false,"335551550":2,"335551620":2,"335559738":0,"335559739":0}"> </span><strong><span data-contrast="auto"><span data-ccp-charstyle="eop"> </span></span></strong><span data-ccp-props="{"134233117":false,"134233118":false,"335559738":0,"335559739":0}"> </span></p>
<p> </p>
<p><span data-ccp-props="{"134233117":false,"134233118":false,"335559737":120,"335559738":0,"335559739":0}">Role - Creative Director - Copy</span></p>
<p data-start="142" data-end="221">Location: Mumbai</p>
<p data-start="142" data-end="221">Reports to: Executive Creative Director</p>
<h3 data-section-id="18x1nl9" data-start="223" data-end="241">About Us</h3>
<p><span data-contrast="none"><span data-ccp-charstyle="normaltextrun" data-ccp-charstyle-defn="{"ObjectId":"ac0262f4-8a9e-5820-b908-2d943c5f7113|1","ClassId":1073872969,"Properties":[201342446,"1",201342447,"5",201342448,"1",201342449,"1",469777841,"Calibri",469777842,"Arial",469777843,"Calibri",469777844,"Calibri",201341986,"1",469769226,"Calibri,Arial",268442635,"24",469775450,"normaltextrun",201340122,"1",134233614,"true",469778129,"normaltextrun",335572020,"1",469778324,"Default Paragraph Font"]}">VML</span><span data-ccp-charstyle="normaltextrun">, a WPP </span><span data-ccp-charstyle="normaltextrun">company</span><span data-ccp-charstyle="normaltextrun"> is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R — two of the world's most powerful and </span><span data-ccp-charstyle="normaltextrun">accomplished</span><span data-ccp-charstyle="normaltextrun"> creative agencies with complementary capabilities and geographic strengths. We have an industry-unique opportunity to provide our client partners with a fully integrated offering across brand experience, customer </span><span data-ccp-charstyle="normaltextrun">experience</span><span data-ccp-charstyle="normaltextrun"> and commerce practices — powered by deep data and technology experience. </span></span><span data-ccp-props="{"134233117":false,"134233118":false,"335559737":120,"335559738":0,"335559739":0}"> </span></p>
<p><span data-contrast="none"><span data-ccp-charstyle="normaltextrun">For more information, visit </span></span></p>
<h2 data-section-id="4t2w9e" data-start="480" data-end="502">Roles & Responsibilities </h2>
<p data-start="503" data-end="739">We’re looking for a Creative Director – Copy with a strong creative agency background and deep experience in beauty & skincare brands. This is a digital-first role, focused on campaigns, content, and social storytelling.</p>
<p data-start="741" data-end="907">You should understand how beauty brands show up today—through culture, creators, and content, and be able to lead ideas end-to-end, including execution on shoots.</p>
<ul data-start="943" data-end="1663">
<li data-section-id="tc1xlb" data-start="943" data-end="1038">Lead digital-first campaigns and content across social, films, and integrated platforms</li>
<li data-section-id="fxq4le" data-start="1039" data-end="1130">Build strong beauty narratives—product stories, brand platforms, and campaign ideas</li>
<li data-section-id="8xy2w9" data-start="1131" data-end="1230">Drive work across Instagram, YouTube, reels, influencer collaborations, and branded content</li>
<li data-section-id="fd8xzl" data-start="1231" data-end="1314">Lead and oversee shoots (digital films, product shoots, influencer content)</li>
<li data-section-id="1glwrop" data-start="1315" data-end="1401">Partner with directors, photographers, and production teams to bring ideas to life</li>
<li data-section-id="1jd4j7y" data-start="1402" data-end="1501">Ensure excellence in copy craft—scripts, captions, campaign lines, and content storytelling</li>
<li data-section-id="6n45s8" data-start="1502" data-end="1581">Collaborate with Art, Strategy, and Influencer teams for cohesive campaigns</li>
<li data-section-id="11p27zx" data-start="1582" data-end="1613">Mentor and guide copy teams</li>
<li data-section-id="13qk3sm" data-start="1614" data-end="1663">Present and sell ideas confidently to clients</li>
</ul>
<h2 data-section-id="xs10nj" data-start="1670" data-end="1699">Skills and Competencies </h2>
<ul data-start="1701" data-end="2149">
<li data-section-id="12ft8px" data-start="1701" data-end="1768">10–12 years in creative / digital / integrated agencies</li>
<li data-section-id="ky86mr" data-start="1769" data-end="1838">Strong experience in beauty / skincare / personal care brands</li>
<li data-section-id="1f2xik7" data-start="1839" data-end="1902">Proven experience leading shoots and content production</li>
<li data-section-id="1jeolj3" data-start="1903" data-end="1975">Portfolio showcasing campaigns, films, and digital-first content</li>
<li data-section-id="w8nxft" data-start="1976" data-end="2060">Deep understanding of social trends, influencer culture, and content formats</li>
<li data-section-id="eiio88" data-start="2061" data-end="2116">Strong conceptual thinking and storytelling ability</li>
<li data-section-id="1vl6v8f" data-start="2117" data-end="2149">Proven leadership experience</li>
<li data-section-id="1vl6v8f" data-start="2117" data-end="2149">Experience with D2C beauty or content-heavy brands</li>
<li data-section-id="1vl6v8f" data-start="2117" data-end="2149">Strong eye for visual storytelling and beauty aesthetics</li>
</ul><div class="content-conclusion"><p><span class="normaltextrun"><span lang="EN-GB"><span lang="EN-GB">We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.</span></span></span></p>
<p><span class="normaltextrun"><span lang="EN-GB">WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.</span></span><span class="scxw176048299"><span lang="EN-GB"> </span></span></p>
<p><span class="scxw176048299"><span lang="EN-GB">VML is a WPP agency (NYSE: WPP). For more information, please visit <a href="https://www.vml.com/" target="_blank">www.vml.com</a>, and follow along on <a href="https://www.instagram.com/vml_global/?hl=en">Instagram</a>, <a href="https://www.linkedin.com/company/vml/">LinkedIn</a>, and <a href="https://x.com/vml_global?lang=en">X</a>.</span></span></p>
<p>When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our <a href="https://www.vml.com/recruitment-privacy-policy">Recruitment Privacy Policy</a>. California residents should read our <a href="https://www.vml.com/california-recruitment-privacy-notice">California Recruitment Privacy Notice</a>. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.</p></div>
755,000+ hidden jobs like this
wundermanthompson and thousands of companies post here first — often days before LinkedIn or Indeed. Your first 5 applications are free; go Pro to apply without limits.
Everything Pro unlocks:
- Unlimited applications — free stops at 5
- Track every application in one place
- Apply straight to the source, one click
- Save & organize roles you love
- Roles pulled from company boards before the big sites
