Creative Strategist

Location: London (Hybrid)

We’re on the hunt for a fast-moving, entrepreneurial Performance Creative Strategist who’s just as comfortable writing ad concepts as they are jumping in front of the camera to bring them to life. This is a hybrid role - equal parts strategist and content creator - perfect for someone who understands what makes great performance creative work and isn’t afraid to get hands-on with making it.

If you're a natural storyteller who's confident on camera, obsessive about craft, and excited by the challenge of making scroll-stopping ads for some of the best-performing DTC creative in the UK - this one's for you.

At Untamed, we are on a mission to become Europe's leading pet brand, driving innovation in the $57 billion pet food industry's fastest-growing segment: cats. Since our launch five years ago, we've delivered over 60 million meals to more than 300,000 cats across the UK, proving our product-market fit and scalability.

Our Growth Team has earned a reputation for producing some of the best-performing creative in DTC. We're now looking for a strategist who doesn't just come up with ideas but gets stuck in making them too, whether that's on camera or in the edit. You’ll play a key role in shaping our creative strategy while being one of the driving forces behind our video content, especially across Meta and TikTok.

• Ideation: Proactively research competitors and develop original ad concepts to take forward into the production process.

• Making Ads: Own the creative process end-to-end, from initial concept through to filming, editing, and final delivery.

• Analysis: Leverage performance insights and data to inform new creative and iterations. Clearly communicate test results to internal stakeholders and use feedback to enhance future creative processes.

• Experience making content for Meta and/or TikTok (either for a brand or your own channels)

• A natural storyteller with a strong instinct for hooks, pacing and core structure of ads

• Comfortable filming yourself and being on camera

• Ability to work autonomously and take full ownership of what you make

• Familiarity with tools like CapCut or similar mobile editors is a plus, but not a must

• 1+ years of experience in content creation or digital marketing

We are offering a competitive salary dependent on experience.

At Untamed, our commitment to health and happiness doesn’t end with cats: we actively invest in the growth and development of the brilliant people who are helping us achieve our mission. From day one, you will have access to our ever-growing list of benefits:

• A gorgeous office in the heart of The Strand stocked with free coffee, tea, soft drinks, snacks and more

• 25 days of Annual Leave (plus your birthday off!) including carry-over days

• A Macbook/PC and all the tech you need to get set up

• Private Healthcare with Dental & Optical Cover

• Pension with employer contributions

• EMI Options Scheme so you can invest in the growth you build

• Generous L&D Opportunities & Budgets to further enhance your skills

• £50 a month wellness budget/gym contribution

• Paid charity days to support causes that matter to you

• Free counselling and coaching through Spill & MoreHappi

• 5 working days Peternity Leave to welcome a new pet to your home

• 28 working days sabbatical after 4 years

• Regular socials & team lunches

• Free Untamed subscription for your furry friends

• Opportunity to work in a fast-growing and innovative startup environment

• Collaborative and inclusive company culture