Creator Senior Executive (YouTube platform), Creator Growth

<h1>(Senior) Executive, Creator Management will be responsible for sourcing, onboarding, and growing high-potential creators within AnyMind network, with a strong focus on Youtube monetization and scalable content strategies.</h1> <h1>In this role, you will be responsible for driving <strong>Youtube revenue including Youtube Adsense and YouTube Shopping</strong>. You will build and maintain a high-performing network of creators (KOLs/KOCs) who generate engaging content views and sales.</h1> <h2>What You Will Do</h2> <ul> <li><strong>Creator Growth &amp; Monetization:</strong> <ul> <li>Drive Youtube Revenue targets through creator incubation and monetization with brands.</li> <li>Develop the strategy for identifying and recruiting high-converting creators (KOCs) at scale. You determine the right mix of creators for each client and each campaign.</li> <li>Analyze content and channel performance (Views, Long/ Short form Videos, Affiliate Videos, etc). Identify underperforming creators and replace them; identify high performers and double down on them.</li> <li>Grow and manage emerging content creators at scale to match brand client demand and platform strategy.</li> </ul> </li> <li><strong>Creator Engagement &amp; Operational Excellence:</strong> <ul> <li>Build and maintain strong relationships with creators, agencies, and brand clients to increase creator commercial value mapping with brand campaigns for the highest client satisfaction.</li> <li>Ensure smooth internal coordination across regional teams and cross functions: BD, account, etc…</li> <li>Contribute to strategic partnership with key platform partner, YouTube, and incremental revenue initiatives such as branded creator IP.</li> </ul> </li> </ul> <h2>Who You Are</h2> <ul> <li>3–4 years of experience in <strong>MCN, </strong><strong>Affiliate Marketing</strong>, and <strong>Social Commerce</strong> roles.</li> <li>Experience working with KOLs, KOCs, artists, talent managers, agencies, or brands.</li> <li>Deep understanding of <strong>YouTube and all YouTube programs: YouTube Shopping, YouTube Shorts, and monetization</strong>.</li> <li>Proven ability to manage multiple stakeholders and drive performance targets.</li> <li>Strong communication in English and Vietnamese, and relationship-building skills&nbsp;</li> <li>Ability to work under pressure and meet revenue-driven KPIs.</li> <li>Proficient in both verbal and written English.</li> <li>Existing network content creators within entertainment, lifestyle, music, or commerce.</li> <li>Strategic mindset with data-driven decision-making.</li> <li>Entrepreneurial spirit and ownership mentality.</li> <li>Experience in affiliate marketing or the creator-to-commerce model is a plus.</li> </ul> <h2><strong>Why You'll Love It</strong></h2> <ul> <li>Competitive Salary</li> <li>Performance Review (2 times per year)</li> <li>Performance Bonus (1 time per year)</li> <li>Private Health Insurance</li> <li>TGIF, monthly birthday, and other fun events</li> <li>MacBook to be provided</li> <li>Good chance to explore new trends in the digital market</li> <li>Opportunity to learn and work with the most advanced advertising technology platforms</li> <li>Work in a professional, active, international and dynamic environment</li> </ul>