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Cybersecurity Product Marketing Manager

CloudSEK
Bengaluru1w ago

About the role

<div class="content-intro"><p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>WHO ARE WE?</strong></span></p> <p><span style="font-weight: 400; font-family: arial, helvetica, sans-serif; font-size: 12pt;">We are a bunch of super enthusiastic, passionate, and highly driven people, working to achieve a common goal! We believe that work and the workplace should be joyful and always buzzing with energy!</span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><a href="https://cloudsek.com/"><strong>CloudSEK</strong><strong>,</strong></a><span style="font-weight: 400;"> one of India’s most trusted Cyber security product companies, is on a mission to build the world’s fastest and most reliable AI technology that identifies and resolves digital threats in real-time. </span><span style="font-weight: 400;">The central proposition is leveraging Artificial Intelligence and Machine Learning to create a quick and reliable analysis and alert system that provides rapid detection across multiple internet sources, precise threat analysis, and prompt resolution with minimal human intervention.</span></span></p> <p><span style="font-weight: 400; font-family: arial, helvetica, sans-serif; font-size: 12pt;">Founded in 2015, headquartered at Singapore, we are proud to say that we’ve grown at a frenetic pace and have been able to achieve some accolades along the way, including:</span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>CloudSEK’s Product Suite:</strong></span></p> <ul> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-weight: 400;">CloudSEK </span><strong>XVigil </strong><span style="font-weight: 400;">constantly maps a customer’s digital assets, identifies threats and enriches them with cyber intelligence, and then provides workflows to manage and remediate all identified threats including takedown support.</span></span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-weight: 400;">A powerful Attack Surface Monitoring</span><strong style="font-weight: 400;"> </strong><span style="font-weight: 400;">tool that gives visibility and intelligence on customers’ attack surfaces. CloudSEK's </span><span style="font-weight: 400;"><strong>BeVigil </strong></span><span style="font-weight: 400;">uses a combination of Mobile, Web, Network and Encryption Scanners to map and protect known and unknown assets.</span></span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">CloudSEK’s Contextual AI <strong>SVigil</strong> identifies software supply chain risks by monitoring Software, Cloud Services, and third-party dependencies.</span></li> </ul> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>Key Milestones:</strong></span></p> <ul> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><strong>2016</strong>: Launched our first product.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><strong>2018</strong>: Secured Pre-series A funding.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><strong>2019</strong>: Expanded operations to India, Southeast Asia, and the Americas.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><strong>2020</strong>: Won the NASSCOM-DSCI Excellence Award for Security Product Company of the Year.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><strong>2021</strong>: Raised $7M in Series A funding led by MassMutual Ventures.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><strong>Awards &amp; Recognition</strong>: Won NetApp Excellerator's "Best Growth Strategy Award," CloudSEK XVigil joined NVIDIA Inception Program, and won the NASSCOM Emerge 50 Cybersecurity Award.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><strong>2025</strong>: Secured $19 million in funding led by Tenacity Ventures, Commvault.</span></li> </ul></div><p><strong>About the Role:</strong></p> <p><strong>Positioning &amp; Messaging</strong></p> <p>Own the narrative for all CloudSEK product lines:</p> <ul> <li>Sharp, differentiated positioning that ties our capabilities to Initial Attack Vectors (IAVs), exposure reduction, and incident prevention</li> <li>Messaging hierarchies that work for a CISO, a CIO, and a SOC analyst - without diluting into jargon</li> <li>Persona- and segment-specific narratives (Enterprise vs Mid-Market, region by region)</li> <li>Clear answers to "what does this do, why now, and why CloudSEK"</li> </ul> <p><strong>Product Launches (GTM)</strong></p> <p>Drive launches end to end:</p> <ul> <li>Launch tiering, messaging, and cross-functional orchestration (product, sales, content, demand gen)</li> <li>Sales-ready assets: one-pagers, battlecards, objection → response playbooks, demo narratives</li> <li>Adoption tracking post-launch, not just launch-day noise</li> </ul> <p><strong>Competitive &amp; Market Intelligence</strong></p> <ul> <li>Maintain live competitive positioning against threat-intel, ASM, and exposure-management players</li> <li>Win/loss insight loops with sales</li> <li>Translate market shifts into how we package, price, and position</li> </ul> <p><strong>Analyst Relations</strong></p> <p>Own CloudSEK's relationship with industry analysts:</p> <ul> <li>Manage briefings, inquiries, and submissions for relevant Gartner / Forrester / IDC coverage (e.g., threat intel, ASM, EASM, DRPS categories)</li> <li>Build and maintain analyst-facing narratives and data</li> <li>Convert analyst recognition into sales and brand proof points</li> <li>Track category definitions and ensure CloudSEK is positioned where the puck is going</li> </ul> <p><strong>Website &amp; AEO (Answer Engine Optimization)</strong></p> <p>Own how CloudSEK shows up where buyers actually research - including AI answer engines:</p> <ul> <li>Product messaging and conversion narrative across product/solution web pages</li> <li>Partner with SEO/web to make CloudSEK discoverable and citable in LLM-driven search (ChatGPT, Perplexity, Google AI Overviews) for category and problem queries</li> <li>Structure content so AI engines surface CloudSEK accurately for "what is X / best tool for Y" intent</li> <li>Treat the website as a product surface, not a brochure</li> </ul> <p><strong>Tight Feedback Loop with Product</strong></p> <p>You are the voice of the market back to product:</p> <ul> <li>What lands vs doesn't with customers and analysts</li> <li>Gaps in packaging, pricing, or positioning</li> <li>What the market thinks we do vs what we actually do</li> </ul> <p><strong>Must-have</strong></p> <ul> <li>5+ years of Cybersecurity Product Marketing experience in B2B SaaS</li> <li>Deep comfort with cybersecurity concepts (attack surface, threat intel, IAVs, exposure management, SaaS security)</li> <li>Proven launch ownership - end to end, cross-functional</li> <li>Strong storytelling ability - technical clarity without jargon</li> </ul><div class="content-conclusion"><p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>Benefits of Joining CloudSEK</strong></span></p> <p><span style="font-weight: 400; font-family: arial, helvetica, sans-serif; font-size: 12pt;">We provide an environment where you can develop and enhance your skills while delivering meaningful work that matters. You’ll be rewarded a competitive salary as well as a full spectrum of generous perks and incentives which include:</span></p> <ul> <li style="font-weight: 400; font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-weight: 400; font-family: arial, helvetica, sans-serif; font-size: 12pt;">Flexible working hours.</span></li> <li style="font-weight: 400; font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-weight: 400; font-family: arial, helvetica, sans-serif; font-size: 12pt;">Food, unlimited snacks and drinks are all available while at office.</span></li> </ul> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">And, the finest part is yet to come! Every now and then we ensure to unwind and have a good time together, which involves games, fun, and soulful music. Feel free to show off your artistic side here! </span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">CloudSEK is an equal opportunity employer and is committed to building a diverse and inclusive workplace. We encourage candidates from all backgrounds to apply.</span></p> <p>&nbsp;</p></div>

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