Digital Marketing Manager

<div class="content-intro"><p><em>*** This is where your organization can create a consistent intro to all of your jobs, creating consistency in voice and messaging across all job posts</em></p> <p><em>*** C'est ici que votre organisation peut créer une introduction cohérente à tous vos emplois, en créant une cohérence dans la voix et la messagerie dans tous les postes.<br></em></p></div><div class="summary"> <div class="content"> <div class="description-section"> <div class="rich-text"> <p><strong>Job Description</strong></p> <p>This role is responsible for managing customer relationships and digital marketing strategy for key clients in the luxury retail and beauty segment. &nbsp;Ideal candidates will have 3 - 5 years experience in paid media, and experience managing a team of coordinators to support campaign execution. &nbsp; The candidate should be extremely skilled in analyzing the effectiveness of each campaign, and be able to present actionable analysis to their clients and other internal teams.</p> <p>&nbsp;</p> <p>This role is ideal for professionals looking to expand their experience across both paid digital and top of funnel brand strategy. &nbsp;With that, career progression could then lead into our in-house digital consulting business. &nbsp;January Digital offers competitive salaries, unlimited vacation, covers our employees’ healthcare, 401k and profit sharing.</p> <p>&nbsp;</p> <p><em><strong>&nbsp;</strong></em>&nbsp;<em><strong>Key Duties/Responsibilities</strong></em></p> <ul> <li>Building trust and credibility at all levels of client organizations</li> <li>Establish, plan, and deliver your client’s digital marketing and brand strategy</li> <li>Communicating campaign metrics and making recommendations to senior leadership</li> <li>Exceeding client expectations for agency levels of service, frequently working within client offices with C-level executives.&nbsp;&nbsp;</li> <li>Leading team of coordinators, including on-going training and support to new hires as you grow &nbsp;your team</li> <li>Be an active member in the January Digital community and culture<strong>.</strong>&nbsp;</li> </ul> <p><strong>&nbsp;</strong></p> <p><strong><span style="text-decoration: underline;">Knowledge and Skills</span></strong></p> <ul> <li>3+ years of digital marketing experience,&nbsp; directly executing and managing large, intricate paid search campaigns.</li> <li>Advanced expertise in forecasting budgets and results.</li> <li>Advanced expertise in Google AdWords, Google Analytics andand Paid Social</li> <li>Strong analytical skills and an understanding of advanced methodologies.&nbsp;</li> <li>Strong communication skills and experience leading teams are a must&nbsp;&nbsp;</li> <li>Ability to work independently and operate outside your comfort zone is critical</li> <li>Experience using DS, Kenshoo or Marin a big plus</li> <li>Luxury experience is a plus.&nbsp;</li> </ul> </div> </div> </div> </div> <div class="responsibilities"> <h3>Desired Skills and Experience</h3> <div class="content"> <div class="rich-text"> <p><span id="1599" class="item-from-suggestion">Digital Media</span>&nbsp;<span id="559" class="item-from-suggestion">Social Media</span>&nbsp;&nbsp;<span id="2993" class="item-from-suggestion">Google Adwords</span>&nbsp;<span id="43854" class="item-from-suggestion">Facebook Marketing</span>&nbsp;<span id="32753" class="item-from-suggestion">Paid Search Campaigns</span>&nbsp;<span id="924" class="item-from-suggestion">Search Engine Marketing (SEM)</span>&nbsp;<span id="8203" class="item-from-suggestion">DoubleClick</span>&nbsp;<span id="4071" class="item-from-suggestion">Google Analytics</span>&nbsp;<span id="154" class="item-from-suggestion">Leadership</span>&nbsp;<span id="3840" class="item-from-suggestion">Digital Strategy</span>&nbsp;</p> </div> </div> </div><div class="content-conclusion"><p><em>*** Similar to the introduction that can precede all job descriptions, an outro can also be formatted for consistency on all posts</em></p> <p><em>*** Semblable à l'introduction qui peut précéder toutes les descriptions de poste, une outro peut également être formatée pour la cohérence sur tous les messages<br></em></p></div>