Digital Marketing Specialist (Email Marketing & Canva) - Freelance, Remote

The Impact you’ll make

• Build, QA and send Mailchimp campaigns and automations (promotions, newsletters, reminders).
• Maintain subscriber lists, segments, and basic audience hygiene.
• Track performance and suggest improvements (subject lines, send times, CTAs).

• Create on-brand marketing graphics (ads, social images, email headers, flyers) using established colors, fonts and layouts.
• Produce resize variants for multiple platforms and formats.
• Ensure all assets are proofed for spelling, size, and logical consistency before publishing.

• Schedule and publish posts to Facebook and Instagram following content calendar.
• Monitor basic engagement and surface comments/messages that need client attention.
• Repurpose email and campaign assets into social content.

• Assist with simple funnel creation (lead capture, nurture sequences, booking funnels) to grow appointments and memberships.
• Coordinate landing page copy/assets and email follow-ups to drive conversions.
• Track funnel performance and propose optimizations.

• Own end-to-end task quality — fix mistakes proactively and apply learnings to prevent repeats.
• Provide weekly updates and simple performance reports.
• Participate in an initial training onboarding and weekly check-ins; execute with minimal hand-holding thereafter.

Skills, Knowledge and Expertise

• Proven intermediate-level Canva design experience producing marketing assets.
• Practical email marketing experience (campaign creation, segmentation, QA; Mailchimp experience is preferred but not mandatory).
• Hands-on experience with funnel marketing or campaign funnels.
• Ability to work US CST business hours (Mon–Fri, 9:00 AM–5:00 PM CST) reliably.
• Demonstrated history of working independently with strong attention to detail and ownership of deliverables.
• WFH Set-Up:
  • Computer with at least 8GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor and up.
  • Internet speed of at least 40MBPS
  • Headset with an extended mic that has noise cancellation and a webcam
  • Back-up computer and internet connection
  • Quiet, dedicated workspace at home

• Technical
  • Canva (intermediate) — design and template use
  • Mailchimp or other email platforms — campaign setup and sending
  • Social platform posting (Facebook, Instagram) and basic image optimization
  • Basic understanding of funnels and conversion-driven content
    
    
• Soft skills / traits
  • Ownership mentality — admits and fixes mistakes without excuses
  • High attention to detail — catches spelling and logical errors before submission
  • Self-starter — requires minimal hand-holding after onboarding
  • Clear communicator and dependable for weekly check-ins
  • Organized and deadline-driven

• You prefer clear processes and take pride in producing error-free work
• You enjoy applying design skills to customer-facing marketing materials
• You can own tasks end-to-end and proactively improve workflows
• You value accountability, follow-through, and working with a small local business

• Remote position
• Must have a reliable internet connection and a quiet workspace
• Required to provide own computer with Intel Core i5 or something similar or higher operating system

• 40 hours per week
• Monday–Friday 9:00 AM–5:00 PM Central Time

• $6 per hour
• No benefits package included

Benefits