Digital Performance Coordinator – Paid Social & Search (SEM)

Key Responsibilities

• Assist in building, launching and managing Paid Social and SEM campaigns across platforms, ensuring correct configuration of budgets, audiences, keywords, creative assets, tracking and naming conventions with thorough QA checks
• Support day-to-day campaign pacing and ongoing optimisation of bids, budgets, audiences and keywords to drive performance against targets
• Conduct search query mining, keyword expansion and negative keyword management to improve search campaign efficiency and relevance
• Assist in campaign planning and execute structured A/B and test & learn frameworks across creative, audiences, formats and bidding strategies, feeding learnings back into future activity
• Implement audience targeting, retargeting and remarketing strategies using platform tools and first-party data to support funnel progression
• Prepare performance reports, pull platform data, surface key insights and ensure pixels, tracking tags and conversion events are correctly implemented and validated with analytics teams
• Collaborate with internal teams (Collaborating with Brand, Creative, Social, Editorial and Data teams) to ensure timely delivery of assets and escalate campaign risks or issues to the Digital Performance Manager and channel leads

About your experience

• Prior internship / entry-level work experience, or experience in digital, media or marketing environment (agency or client-side highly desirable) 
• Any exposure to Paid Social platforms such as Meta, TikTok, Snap, Reddit, Pinterest or X is a bonus, whether through personal, academic or professional use
• A curiosity or basic awareness of search advertising platforms such as Google Ads is a plus
• Some familiarity with Ads Manager tools or campaign basics would be great, but is not essential
• An awareness of digital marketing metrics such as CTR, CPC and CPA a bonus 
• An interest in the influencer and creator landscape is a plus
• Passionate about media, entertainment, and evolving consumer engagement

Life at Foxtel Group

• You’re part of Fox Flex, our hybrid way of working with time spent at home and on campus  
• Free & discounted products including Foxtel, Hubbl, Foxtel Broadband, Kayo Sports and BINGE  
• Special days away from work for Birthday, Cultural & Volunteer Leave  
• Access to our holistic Fox Fit wellbeing program  
• Company-wide meeting-free lunch hours and Friday afternoons