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Senior Director, Social & Influencer

Day One Agency

New YorkHybrid3w ago
Employment
Full-time
Seniority
Lead

About the role

Key Responsibilities

  • Lead creator-led programs, ensuring strategies align with brand objectives and cultural insights
  • Serve as a trusted strategic partner and client lead, presenting ideas, strategies, and recommendations with confidence to senior brand stakeholders
  • Oversee multiple program teams, ensuring work is integrated, creative, and measurable
  • Guide and approve strategies, casting recommendations, and contract negotiations led by the broader team 
  • Partner with the SVP and executive leadership to evolve the Creators & Casting practice, expanding capabilities and refining processes
  • Mentor and manage mid-level and junior staff, fostering a culture of accountability, growth, and operational excellence. 
  • Anticipate client and market needs, proactively developing new solutions and opportunities
  • Contribute to new business efforts, leading creator strategy and presenting to prospective clients
  • Track, measure, and analyze performance across programs to deliver insights and push innovation

Requirements

  • 7-9 years of experience in influencer/creator marketing, social strategy, or related field
  • Proven track record of leading large-scale creator campaigns for major consumer brands
  • Exceptional client leadership, communication, and presentation skills
  • Deep knowledge of creator ecosystems, cultural trends, and platform nuances
  • Skilled in high-level negotiations, contract oversight, and budget management
  • Experienced people manager with a proven track record of developing mid-level and junior talent.
  • Strategic thinker who can balance big-picture vision with flawless execution
  • Bachelor’s Degree from an accredited university or equivalent professional experience

Benefits

  • Health Care (Medical, Dental, Vision)
  • Paid Time Off and Company Paid Holidays
  • Summer Fridays
  • 401K Retirement Plan with Company Match
  • Lifestyle Spending Account
  • Paid Parental Leave
  • Commuter Benefits
  • New Business Referral Bonus
  • Employee Referral Bonus

Perks & benefits

  • 401k
  • Medical Insurance
  • Paid Time Off
  • Pension Matching

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