Driver Operations Manager (Acquisition)

Key Responsibilities

• Develop and scale driver acquisition channels for the Intercity service, ensuring sustainable and cost-efficient supply growth.
• Build, launch, and optimize the agent-based acquisition model, managing external partners and expanding the agent network.
• Design and develop referral programs to drive incremental driver acquisition and engagement.
• Partner closely with Marketing and Performance teams to execute data-driven acquisition campaigns across digital and offline channels.
• Own and optimize the acquisition funnel from lead generation through driver activation and first trip completion.
• Analyze channel performance and acquisition efficiency using key metrics such as acquisition cost, activation rates, and first-trip conversion.
• Generate, test, and scale new growth hypotheses and supply acquisition initiatives.
• Coordinate acquisition projects and execution plans with local operational teams across multiple markets.
• Monitor key performance indicators, identify growth opportunities, and provide actionable recommendations to improve acquisition performance.
• Serve as a cross-functional partner, ensuring alignment between business objectives, operational execution, and market needs.

Qualifications

• 5+ years of experience in Growth, Acquisition, Performance Marketing, Operations, or related fields.
• Proven experience managing user, driver, or supply acquisition funnels in high-growth environments.
• Hands-on experience launching and scaling partnership, agent, referral, or community-driven acquisition mechanisms.
• Strong analytical capabilities, including conversion funnel analysis, CAC/DAC metrics, cohort analysis, and performance measurement.
• Advanced data skills with the ability to independently work with large datasets and write queries in SQL / BigQuery for performance analysis and channel evaluation.
• Experience collaborating cross-functionally with Marketing, Product, Analytics, and Local Operations teams.
• Strong ownership mindset, structured problem-solving skills, and the ability to operate effectively in fast-paced, ambiguous environments.
• Experience in ride-hailing, delivery, marketplaces, or other supply-driven businesses is highly preferred.
• Excellent communication and stakeholder management skills, with the ability to influence and align cross-functional partners.

Why join us

• Help us challenge injustice by creating fair choices for millions of people across 1100+ cities in 48 countries.
• Develop your professional skills with access to mentoring, career consulting, and learning programs.
• Collaborate with teams around the world and gain international experience through our Global Talent Exchange Program.
• Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects.
• Work alongside people who take initiative, speak openly, and challenge themselves to grow.
• Improve your language skills through co-financed courses and internal speaking clubs.