Email Lifecycle Specialist

Responsibilities:

• Email Reporting: Build complex email reports based on the data in Marketo and present these reports with recommendations for immediate action to improve email delivery and performance.

• Marketo Certification (Required): You must be a Marketo Engage Business Practitioner or greater. This role requires deep familiarity with the platform's back-end mechanics.
• Operational Expertise: Proven experience building programs from scratch within Marketo (nurture, webinar, gated content, etc.).
• CRM Literacy: Comfortable navigating the sync between Marketo and Salesforce (or similar CRMs) to troubleshoot lead flow issues.
• HTML/CSS Basics: Ability to jump into the code to fix layout shifts, adjust padding, or swap out image URLs within templates.
• Precision Execution: A "measure twice, cut once" mentality. You thrive in a role where accuracy is the primary KPI.

AI Fluency & Modern Tooling

• Using AI tools responsibly to accelerate research, analysis, documentation, and problem-solving
• Exercising strong judgment around data privacy, accuracy, and ethical use
• Continuously learning and adapting as AI capabilities evolve

Compensation