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Senior Executive, Affiliate Strategist (Creator Growth Business)

AnyMind Group
Bangkok2w ago
Seniority
Senior

About the role

<h2><strong>We are seeking a highly analytical and results-driven Affiliate Strategist to lead and scale our client's affiliate marketing performance. This role requires a deep understanding of the eCommerce ecosystem and a proven ability to translate data into actionable, high-impact affiliate strategies. The ideal candidate excels at cross-functional leadership, ensuring seamless collaboration across internal teams and external partners to consistently exceed client performance targets.</strong></h2> <p>&nbsp;</p> <h2><strong>Who We Are&nbsp;</strong></h2> <p>&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;The Creator Growth (CG) business at AnyMind is a <strong data-stringify-type="bold">two-sided</strong>&nbsp;service catering to both&nbsp;<strong data-stringify-type="bold">'Content Creators'</strong>&nbsp;(including media companies, individual creators, and music artists) who're looking for professional support in production, strategy, and content optimization across major social media platforms, and&nbsp;<strong data-stringify-type="bold">'Brands'&nbsp;</strong>who interested in an end-to-end marketing funnel driven by creators and content. Our core services include&nbsp;<strong data-stringify-type="bold">YouTube Reservation Ads</strong>&nbsp;for precise content targeting;&nbsp;<strong data-stringify-type="bold">Creator Utilization</strong>&nbsp;to build credibility and deliver targeted content;&nbsp;<strong data-stringify-type="bold">Affiliate Solution</strong>&nbsp;for performance-based eCommerce growth; and&nbsp;<strong data-stringify-type="bold">Production Services</strong>&nbsp;covering graphics, video content, commercial music, and livestreaming. We focus on developing tailored strategies and full-funnel packages to ensure maximum efficiency and deliver measurable, sustainable business results</p> <p>&nbsp;</p> <h2><strong>What You'll Do </strong></h2> <ul> <li>Serve as the subject matter expert for <strong>affiliate data analysis</strong>. Independently perform deep-dive analysis on performance metrics (e.g., ERR, GMV, GPM, CTR) to diagnose issues and uncover strategic opportunities.</li> <li>Establish clear KPIs and affiliate tiring and offering models for each assigned campaign or client account. Proactively monitor performance against targets and implement <strong>real-time strategic adjustments</strong> ("adjust on the go") to ensure targets are consistently hit or surpassed.</li> <li>Lead the development of performance reports, clearly articulating key insights, strategic rationale, and next steps for both internal and external review.</li> <li>Act as the central point of collaboration, fostering strong working relationships between key internal teams:<strong> Planner. Account Managers</strong>, <strong>Shop Managers</strong> (for site merchandising/product availability), and the <strong>Affiliate Creator/Publisher Team</strong>.</li> <li>Drive alignment on strategic goals, ensuring all internal teams are executing initiatives that support the overarching affiliate strategy and client objectives.</li> </ul> <p>&nbsp;</p> <h2><strong>Who You Are</strong></h2> <p>Must have</p> <ul> <li>Specific Experience in Affiliate Marketing/Performance (min. 2 years) and Strategic Planning (min. 3 years)</li> <li>Serve as the subject matter expert for <strong>affiliate data analysis</strong>. Independently perform deep-dive analysis on performance metrics (e.g., ERR, GMV, GPM, CTR) to diagnose issues and uncover strategic opportunities.</li> <li><strong>Exceptional logical and critical thinking skills</strong>, with a proven ability to self-serve data analysis using tools like Excel/Google Sheets, Google Analytics, and network reporting platforms.</li> <li><strong>Demonstrable, strong understanding of the full eCommerce lifecycle</strong>, conversion funnels, and the role of affiliate marketing in a broader digital mix.</li> <li><strong>Proven track record of hitting or exceeding aggressive performance targets</strong> through strategic program management and tactical pivots.</li> <li>Superior <strong>stakeholder management and communication skills</strong>, capable of clearly articulating complex strategies to technical and non-technical audiences, including senior client leadership.</li> </ul> <p>&nbsp;</p> <p>Nice to Have</p> <ul> <li>Experience managing budgets and CIR responsibility for affiliate programs is a plus.</li> </ul> <p>&nbsp;</p> <h2><strong>Why You'll Love It</strong></h2> <ul> <li><span style="color: rgb(35, 111, 161);">A<span style="color: rgb(53, 152, 219);">d</span></span><span style="color: rgb(0, 0, 0);"><span style="color: rgb(132, 63, 161);">v</span><span style="color: rgb(185, 106, 217);">a</span><span style="color: rgb(186, 55, 42);">n</span><span style="color: rgb(224, 62, 45);">c</span><span style="color: rgb(230, 126, 35);">e</span><span style="color: rgb(241, 196, 15);">d</span> <span style="color: rgb(22, 145, 121);">A</span></span><span style="color: rgb(45, 194, 107);">I</span> Tools For All Positions!!</li> <li>Creative office at Emporium (located at BTS Phrom Phong)</li> <li>Work hard, play harder office</li> <li>Competitive Salary</li> <li>Performance Review ( 2 times per year )</li> <li>Performance Bonus</li> <li>Annual Paid Leave</li> <li>Compassionate Leave&nbsp;</li> <li>Health Insurance</li> <li>Social Security</li> <li>Discount for Fitness Gym at EmQuartier</li> <li>Monthly, Quarterly, Annual MVP Awards (prizes up to 8,000USD)</li> <li>Work in professional and dynamic environment</li> <li>Good chance to explore new trends in a digital market</li> <li>Opportunity to learn most advanced advertising technology platforms</li> </ul> <p>&nbsp;</p> <h2>Our Thailand Office</h2> <p><iframe src="https://www.youtube.com/embed/dk-ECuPuHFw" width="560" height="314"></iframe></p>

Perks & benefits

  • Medical Insurance
  • Paid Time Off

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