FAST Channel Manager (Consumer Apps Division)

<div class="content-intro"><p><a href="https://www.selkirk.com/pages/about-us" target="_blank"><strong>About</strong></a><strong> Selkirk Sport</strong></p> <p>At Selkirk Sport, we’re passionate about pushing the boundaries of pickleball innovation. Our mission is to <em>Fuel the Pickleball Obsession</em> by creating the sport’s premier products and ecosystem. As a leading global brand in premium pickleball equipment, we’re expanding our international presence and seeking top-tier talent to support our growth in the U.S. and abroad.</p> <p>We pride ourselves on a culture of excellence, collaboration, and continuous improvement. Selkirk applies first-principles thinking to design scalable, process-driven systems that create lasting operational advantage.</p></div><div> <p>We’re looking for a FAST (Free Ad-Supported Streaming TV) Channel Manager<strong> </strong>to own the strategy, distribution, programming, growth, and monetization of our channel across major CTV/OTT platforms.</p> <p><span style="font-size: 10pt;"><strong>Why Join Selkirk Sport?</strong></span></p> <ul> <li style="font-size: 10pt;"><span style="font-size: 10pt;"><strong>Lead brand design for the #1 brand in pickleball</strong>—an industry on the rise.</span></li> <li style="font-size: 10pt;"><span style="font-size: 10pt;">Work on <strong>high-impact projects</strong> seen by millions.</span></li> <li style="font-size: 10pt;"><span style="font-size: 10pt;">Collaborate with a <strong>fast-moving, innovative</strong> brand design team.</span></li> <li style="font-size: 10pt;"><span style="font-size: 10pt;">Enjoy a <strong>high-energy work environment</strong> where your ideas shape the future of the sport.</span></li> <li style="font-size: 10pt;"><span style="font-size: 10pt;">Competitive salary, benefits, and opportunities for growth.</span></li> </ul> <h3><strong>Key Responsibilities</strong></h3> <h3><strong>Channel Strategy &amp; Distribution</strong></h3> <ul> <li>Develop and execute the overall FAST channel growth strategy</li> <li>Manage distribution relationships across major FAST platforms (e.g., Roku Channel, Pluto TV, Tubi, Samsung TV Plus)</li> <li>Identify and secure new platform partnerships and promotional opportunities</li> <li>Oversee channel onboarding, metadata optimization, and compliance requirements</li> </ul> <h3><strong>Programming &amp; Content Optimization</strong></h3> <ul> <li>Build and maintain programming schedules aligned with audience insights</li> <li>Curate a content mix including instructional pickleball content, pro matches, behind-the-scenes features, and branded storytelling</li> <li>Collaborate with content, marketing, and creative teams to produce and optimize original programming</li> <li>Analyze viewing data to refine content strategy and maximize engagement<br><br></li> </ul> <h3><strong>Monetization &amp; Ad Operations</strong></h3> <ul> <li>Optimize ad load, fill rate, and yield performance</li> <li>Partner with ad sales teams and programmatic platforms to maximize revenue</li> <li>Track and improve CPM performance and revenue KPIs</li> <li>Implement A/B testing strategies to enhance monetization<br><br></li> </ul> <h3><strong>Analytics &amp; Reporting</strong></h3> <ul> <li>Monitor key performance metrics including MAUs, watch time, retention, completion rates, and revenue</li> <li>Provide regular performance reports with actionable insights</li> <li>Forecast revenue and audience growth opportunities<br><br></li> </ul> <h3><strong>Cross-Functional Collaboration</strong></h3> <ul> <li>Work closely with eCommerce, brand marketing, and social teams to align streaming efforts with product launches and campaigns</li> <li>Integrate shoppable content opportunities and promotional integrations</li> <li>Support sponsorship and branded content initiatives</li> </ul> <h3><strong>Qualifications</strong></h3> <ul> <li>5+ years of full-stack development experience.</li> <li>Experience with modern frameworks (e.g., React, Node.js, Python) and cloud infrastructure (AWS/GCP).</li> </ul> <p><strong>The AI Edge:</strong> Experience working with APIs (OpenAI, Anthropic) or integrating machine learning models into consumer-facing products.</p> </div> <p>&nbsp;</p> <p><br><br></p>