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Field Marketing Manager

TeamViewer Germany GmbH
Chiyoda City, APAC, JPHybrid1mo ago

About the role

TeamViewer provides a leading Digital Workplace platform that connects people with technology—enabling, improving and automating digital processes to make work work better. Our software solutions harness the power of AI and shape the future of digitalization.

We believe that our diverse teams and strong company culture are key to the success of our products and technologies, that hundreds of millions of users around the world and around 645,000 customers across all industries rely on. With more than 1,900 employees worldwide, we celebrate the unique perspectives and talents that each individual brings to the table and foster a dynamic work environment where new ideas thrive. Are you ready to join our team and make an impact?

We are seeking a skilled and motivated Field Marketing Manager to drive marketing initiatives in the Japan Market. As a Field Marketing Manager, you will be responsible for developing and executing strategies to generate demand, increase brand awareness, and support revenue growth. You will collaborate closely with cross-functional teams to deliver impactful campaigns and initiatives that resonate with target audiences.

  • Develop and execute demand generation strategies and campaigns to drive awareness, engagement, and demand for TeamViewer solutions across Japan.

  • Collaborate with regional sales teams to understand market dynamics, customer needs, and sales objectives, aligning demand generation activities accordingly.

  • Utilize a mix of marketing channels and tactics, including events, webinar, digital marketing, relevant content, and social media to reach target audiences effectively.

  • Own end-to-end campaign management, including campaign planning, execution, optimization, and performance measurement, ensuring alignment with business goals and objectives.

  • Work closely with the global marketing team to localize and adapt global campaigns for regional relevance, considering cultural nuances and market preferences.

  • Monitor and analyze key performance indicators (KPIs), including campaign effectiveness, lead quality, conversion rates, and pipeline contribution, providing regular reporting and insights to stakeholders.

  • Stay informed about industry trends, competitive landscape, and emerging technologies to identify new opportunities and best practices for demand generation.

  • Bachelor's degree in marketing, business, or a related field; MBA or equivalent experience is a plus.

  • Proven experience in demand generation, marketing, or related roles, preferably within the technology/software industry. 3+ years of experience.

  • Experience with marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and CRM systems (e.g., Salesforce) is highly desirable.

  • Excellent project management skills with the ability to manage multiple projects simultaneously and meet tight deadlines.

  • Analytical mindset with proficiency in data analysis, reporting, and performance measurement to drive data-driven decision-making.

  • Strong communication and interpersonal skills with the ability to collaborate effectively with cross-functional teams and external stakeholders.

  • Results-oriented mindset with a track record of delivering measurable results and achieving targets.

  • Conversational or business level in English.

  • Willingness to travel occasionally within the region for events and meetings.

  • Office Location is Tokyo, Japan.

  • Hybrid working arrangement

  • Quarterly team events and company-wide celebrations

  • Enjoy shared staff lunches, as well as complimentary fruit, tea, and coffee

  • Opportunity to attend events including the F1.

  • Help us celebrate diversity; our APAC team come from 22 different nationalities

TeamViewer is an equal opportunities employer and is committed to building an inclusive culture where everyone feels welcome and supported. We C-A-R-E and understand that our diverse, values-driven culture makes us stronger. As we continue to grow as a company, we also focus on enabling our employees to grow both personally and professionally. We are proud to have an open and embracing workplace environment that will empower you to be your best no matter your gender, civil or family status, sexual orientation, religion, age, disability, education level, or race.

If you require any accommodations or adjustments during the application or hiring process, including interview or onboarding support, please reach out to your Talent Acquisition Partner, who will be happy to support you.

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