Founding Account Executive
passionfroot
- Employment
- Fulltime Permanent
About the role
Location: New York / Hybrid
Type: Full-time
Salary:
Base: $110K–$140K
OTE: $160K–$200K
About Passionfroot
Creator-led growth is one of the fastest-growing channels in B2B - we're building the infrastructure behind it.
Passionfroot is the leading platform where modern companies scale creator-led growth, and where top creators manage and monetize brand partnerships.
Our customers are some of the most ambitious, fastest-moving companies in the world - Replit, Figma, Framer, LumaAI, Gamma, Airtable - companies that set the standard for what modern growth looks like. We help them run high-impact creator programs across LinkedIn, YouTube, newsletters, and more.
We're growing 13x in revenue year over year, profitable, and backed by leading investors including Creandum, Supernode, and a Tier 1 US VC (soon to be announced!) and founders and operators from Cursor, Anthropic, n8n and more. We're expanding fast across New York, Europe, and Brazil - and we're just getting started.
About the Role
As our Founding AE, you’ll play a central role in scaling Passionfroot across mid-market and enterprise customers. Working closely with the CEO, GTM Lead and Growth & Ops teams, you’ll own the sales motion end-to-end, from building pipeline to closing deals, to driving long-term customer success on Passionfroot.
You’ll be responsible for turning early traction into a repeatable revenue engine: identifying high-value segments, refining positioning, and driving a structured, scalable approach to winning customers.
We’re entering a new phase: our AI agent 10x-ing how creator marketing is executed, Passionfroot is becoming the go-to place for top tech brands to run their creator-led GTM. You’ll help define what that looks like in practice, and educate customers about how this helps them scale.
This is a unique opportunity to join a category-defining company that is reshaping how companies grow through creator led GTM.
What you'll achieve
Own the full GTM motion: Build and scale the sales funnel across our mid-market, and enterprise accounts, from outbound prospecting to closing, expansion, and retention.
Drive new business: Create and manage a high-quality pipeline, owning the full sales cycle including prospecting, pitching, negotiating, closing, and upselling. Collaborate with Growth & Ops teams to Identify high priority self-serve customer upsells to enterprise plans.
Operationalize inbound demand: Build systems to efficiently triage and prioritize our high volume of inbound, ensuring top customers are identified early and supported to maximize conversion & success on Passionfroot.
Work with top-tier customers: Build trusted relationships with marketing leaders at leading tech companies and creator marketing agencies.
Sales + Customer Success: Ensure customers succeed on Passionfroot by guiding them on creator strategy, campaign execution, and performance optimization.
Systematize & scale: Co-author the sales playbook, identify bottlenecks, and build systems that make our GTM motion repeatable and efficient.
Brand & Creator Strategy: Partner with customers to align brand goals with creator-led campaigns, continuously analyzing performance and driving improvements.
Voice of the customer: Capture insights from prospects and customers to inform product, positioning, and roadmap.
Evangelize the future of GTM: Stay ahead of trends across creator marketing, AI, and B2B growth—and translate that into compelling sales narratives for customers.
Host and lead events: Help organize and co-host occasional events (breakfasts, fireside chats, etc.) with top marketing leaders to build relationships, generate pipeline, and position Passionfroot at the center of the creator-led GTM conversation. Anticipate NY & SF Tech Weeks, and the occasional relevant conference.
Who we’re looking for
Location: Ideally based in New York and excited to be part of a small, high-impact founding GTM team, remote candidates considered.
Experience: 5+ years in B2B sales and/or customer success, ideally selling to marketers or growth teams.
Full-cycle ownership: Comfortable owning deals end-to-end in a fast-moving, ambiguous environment.
Builder mindset: You don’t just follow playbooks, you create them. You enjoy building systems, automations, and scalable processes from scratch.
AI-native: Comfortable using AI tools (e.g. Claude Code or similar) to automate workflows, improve productivity, and rethink how sales gets done.
Relationship-driven: Proven ability to build strong, long-term relationships with customers and consistently exceed targets.
Strong communicator: Exceptional written and verbal communication skills, with the ability to influence senior stakeholders.
Analytical: Comfortable working with data, identifying patterns, and making data-driven recommendations.
Ownership & ambition: Highly resourceful, proactive, and energized by operating in a fast-paced, zero-to-one environment.
Nice to haves
Experience selling GTM and marketing software, advertising, media, or sponsorships
Existing relationships with marketers at high-growth or enterprise tech companies
Our Offer
We’re a fast-growing startup at an inflection point—it’s an exciting time to join the team. You’ll get to work with top tech companies with the chance to make a significant impact and building a new market category.
There’s tangible stuff, too:
Competitive Compensation – A salary commensurate with experience.
Health Benefits – We cover 100% of employee health insurance premiums.
PTO Policy – You’ll have 21 days to request off each year, plus 11 holidays.
Fun team off-sites – We’ve been to Barcelona, Mallorca, South of France, Berlin, and the Baltic Sea.
Tools & Workspace – Latest Apple hardware.
At Passionfroot, you’ll find a place where you can grow fast, take ownership, and have real impact on how a new category is built. Even if your background doesn’t match perfectly, we encourage you to apply. You might be exactly who we’re looking for!
Perks & benefits
- Medical Insurance
- Paid Time Off
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