Freelance Public Relations Senior Planner

<h2>Responsible for developing PR strategies for integrated campaigns, leveraging existing relationships with media, creators, and cultural networks to generate visibility and earned attention for AnyMind PH brands. This project-based role is ideal for senior PR practitioners with strong industry connections and a deep understanding of social-first communications.</h2> <h2><strong>What You’ll Do</strong></h2> <ul> <li data-path-to-node="2,0,0">Develop PR and influencer amplification strategies, building culturally relevant narratives, hooks, and story angles aligned with campaign objectives</li> <li data-path-to-node="2,1,0">Leverage existing relationships with editors, journalists, publishers, and online communities to pitch stories and secure impactful media placements</li> <li data-path-to-node="2,2,0">Collaborate with creative teams in brainstorms to shape “talkable” campaign ideas, stunts, collaborations, and cultural hooks</li> <li data-path-to-node="2,3,0">Recommend influencer and creator lineups, suggesting talent tiers and tactics that align perfectly with the overarching PR strategy</li> <li data-path-to-node="2,4,0">Provide strategic advisory throughout the campaign lifecycle, guiding teams on PR risks, sentiment considerations, and public-facing messaging</li> <li data-path-to-node="2,5,0">Identify real-time trends and social behaviors to capitalize on earned media and conversation opportunities</li> <li data-path-to-node="2,6,0">Support the development of press releases and media kits, advising internal teams on media approaches and timings</li> <li data-path-to-node="2,7,0">Evaluate campaign success by supporting the reporting on PR and influencer impact</li> </ul> <h2><strong>Who You Are</strong></h2> <ul> <li data-path-to-node="4,0,0">Proven career history in Public Relations with a strong PR portfolio showcasing successful campaigns</li> <li data-path-to-node="4,1,0">Extensive experience in integrated campaigns with a deep understanding of social-first and influencer-driven communications</li> <li data-path-to-node="4,2,0">Established, strong connections with media professionals, creators, talent managers, and cultural networks</li> <li data-path-to-node="4,3,0">Highly creative and strategic thinker capable of identifying trends and translating them into conversation-worthy ideas</li> <li data-path-to-node="4,4,0">Excellent communicator with the ability to advise internal teams and stakeholders on PR sensitivities and messaging</li> <li data-path-to-node="4,5,0">Self-driven and adaptable, thriving in a dynamic, project-based environment</li> </ul> <h2><strong>Why You'll Love It</strong></h2> <ul> <li data-path-to-node="6,0,0">Competitive Salary</li> <li data-path-to-node="6,1,0">Performance Review (2 times per year)</li> <li data-path-to-node="6,2,0">Performance Bonus (1 time per year from 0.5-month to 3-month salary amount) applied after probation</li> <li data-path-to-node="6,3,0">Annual Paid Leave (15 days)</li> <li data-path-to-node="6,4,0">HMO (200K Gold Package)</li> <li data-path-to-node="6,5,0">Quarterly, Annual MVP Awards</li> <li data-path-to-node="6,6,0">Macbook will be provided</li> <li data-path-to-node="6,7,0">Monthly, Quarterly, and Annual local awards</li> <li data-path-to-node="6,8,0">Annual Global Awards (Can win up to 2,000 USD)</li> <li data-path-to-node="6,9,0">All-Hands All Accomodation and Travel Expenses Paid Trip to Once A Year to another country</li> <li data-path-to-node="6,10,0">Work in professional and dynamic environment</li> <li data-path-to-node="6,11,0">Good chance to explore new trends in a digital market</li> <li data-path-to-node="6,12,0">Opportunity to learn most advanced advertising technology platforms</li> </ul>