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- Seniority
- Lead
About the role
<div class="content-intro"><h3><strong>Who We Are</strong></h3>
<p>VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.</p>
<p><strong>About WPP</strong></p>
<p>WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit <u><a href="http://wpp.com/" data-outlook-id="2714312b-312f-4651-9f88-d8a4e47547bc">WPP.com</a></u>.</p></div><p><strong>JOB OVERVIEW</strong></p>
<p>The Senior Account Director / Group Account Director plays a leadership role overseeing a multi-market, dark-marketing business portfolio with strong growth ambitions across the account. Acting as <strong>second-in-command to the Business Unit Head</strong><strong>, </strong>this role is accountable for both the <strong>strategic direction and commercial growth</strong> of the portfolio, while championing people-first leadership and operational excellence. The SAD / GAD will collaborate closely with multiple internal & external stakeholders to broaden and future-proof the business offering, deepen client trust, and elevate standards of work across the ecosystem.</p>
<p><strong>JOB DESCRIPTION</strong></p>
<h3><strong>1. Business expansion & CX growth</strong></h3>
<ul>
<li>Shape and grow CX as a new strategic business pillar within the portfolio.</li>
<li>Partner with the Business Unit Head to architect portfolio growth, expanding upstream into business design, data-driven CX strategy and expand current market opportunities.</li>
<li>Develop operational & commercial roadmaps that future-proof the client relationship beyond just business-as-usual tasks & campaigns.</li>
<li>Translate emerging signals into revenue opportunities before they become briefs.</li>
</ul>
<h3><strong>2. Strategic client leadership</strong></h3>
<ul>
<li>Serve as senior counsel to C-level and transformation stakeholders, influencing both marketing and broader enterprise strategy.</li>
<li>Challenge constructively, advocate for progress, and elevate the agency into the role of trusted long-term partner.</li>
<li>Navigate a dark-marketing environment with high confidentiality, low visibility and high strategic importance.</li>
</ul>
<h3><strong>3. Commercial & operational ownership</strong></h3>
<ul>
<li>Oversee revenue forecasting, profitability, pricing and scope including QA & QC governance.</li>
<li>Continuously refine ways of working to increase clarity, flow and velocity.</li>
<li>Partner with internal stakeholder leads across multiple team disciplines to strengthen operating models as the account scales.</li>
<li>Pre-empt risk and maintain trust through strong stakeholder alignment.</li>
</ul>
<h3><strong>4. Talent & team leadership</strong></h3>
<ul>
<li>Develop and mentor future leaders; instill EQ, strategic opinions and QA & QC sharpness.</li>
<li>Model “people-first” leadership that protects both growth and wellbeing.</li>
<li>Create a reputation for a high-performing, respected team.</li>
<li>Lead by influence, not title, taking the room without forcing it.</li>
</ul>
<p><strong>WHO THE ROLE IS FOR</strong></p>
<ul>
<li>A <strong>business builder, not just an account custodian.</strong> Think in terms of growth, long-term value creation and portfolio evolution.</li>
<li>A <strong>natural second-in-command</strong>, confident partnering closely with the Business Unit Head and stepping in to lead the business when needed.</li>
<li>A <strong>people-first leader</strong> who builds trust, capability and empathy, while upholding high performance and craft standards.</li>
<li><strong>Fluent in CX</strong>, seeing it as a revenue and relationship growth frontier.</li>
<li><strong>Comfortable operating upstream with senior clients</strong>, shaping thinking and influencing decisions before briefs are issued.</li>
<li><strong>Commercially sharp</strong>, with strong instinct for whitespace, opportunity spotting and early-stage growth conversations.</li>
<li><strong>Calm, composed and decisive</strong> in fast-moving environments. Able to bring clarity in momentum and maturity in pressure moments.</li>
<li>Motivated by <strong>building a team’s legacy and reputation</strong>, not just delivering work.</li>
<li>Respected for <strong>executive presence with poise</strong>. Earn the room through maturity, judgement and character.</li>
</ul><div class="content-conclusion"><p><span class="normaltextrun"><span lang="EN-GB"><span lang="EN-GB">We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.</span></span></span></p>
<p><span class="normaltextrun"><span lang="EN-GB">WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.</span></span><span class="scxw176048299"><span lang="EN-GB"> </span></span></p>
<p><span class="scxw176048299"><span lang="EN-GB">VML is a WPP agency (NYSE: WPP). For more information, please visit <a href="https://www.vml.com/" target="_blank">www.vml.com</a>, and follow along on <a href="https://www.instagram.com/vml_global/?hl=en">Instagram</a>, <a href="https://www.linkedin.com/company/vml/">LinkedIn</a>, and <a href="https://x.com/vml_global?lang=en">X</a>.</span></span></p>
<p>When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our <a href="https://www.vml.com/recruitment-privacy-policy">Recruitment Privacy Policy</a>. California residents should read our <a href="https://www.vml.com/california-recruitment-privacy-notice">California Recruitment Privacy Notice</a>. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.</p></div>
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