Growth Marketing and ABM Lead

<div class="content-intro"><p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>WHO ARE WE?</strong></span></p> <p><span style="font-weight: 400; font-family: arial, helvetica, sans-serif; font-size: 12pt;">We are a bunch of super enthusiastic, passionate, and highly driven people, working to achieve a common goal! We believe that work and the workplace should be joyful and always buzzing with energy!</span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><a href="https://cloudsek.com/"><strong>CloudSEK</strong><strong>,</strong></a><span style="font-weight: 400;"> one of India’s most trusted Cyber security product companies, is on a mission to build the world’s fastest and most reliable AI technology that identifies and resolves digital threats in real-time. </span><span style="font-weight: 400;">The central proposition is leveraging Artificial Intelligence and Machine Learning to create a quick and reliable analysis and alert system that provides rapid detection across multiple internet sources, precise threat analysis, and prompt resolution with minimal human intervention.</span></span></p> <p><span style="font-weight: 400; font-family: arial, helvetica, sans-serif; font-size: 12pt;">Founded in 2015, headquartered at Singapore, we are proud to say that we’ve grown at a frenetic pace and have been able to achieve some accolades along the way, including:</span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>CloudSEK’s Product Suite:</strong></span></p> <ul> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-weight: 400;">CloudSEK </span><strong>XVigil </strong><span style="font-weight: 400;">constantly maps a customer’s digital assets, identifies threats and enriches them with cyber intelligence, and then provides workflows to manage and remediate all identified threats including takedown support.</span></span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-weight: 400;">A powerful Attack Surface Monitoring</span><strong style="font-weight: 400;"> </strong><span style="font-weight: 400;">tool that gives visibility and intelligence on customers’ attack surfaces. CloudSEK's </span><span style="font-weight: 400;"><strong>BeVigil </strong></span><span style="font-weight: 400;">uses a combination of Mobile, Web, Network and Encryption Scanners to map and protect known and unknown assets.</span></span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">CloudSEK’s Contextual AI <strong>SVigil</strong> identifies software supply chain risks by monitoring Software, Cloud Services, and third-party dependencies.</span></li> </ul> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>Key Milestones:</strong></span></p> <ul> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><strong>2016</strong>: Launched our first product.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><strong>2018</strong>: Secured Pre-series A funding.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><strong>2019</strong>: Expanded operations to India, Southeast Asia, and the Americas.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><strong>2020</strong>: Won the NASSCOM-DSCI Excellence Award for Security Product Company of the Year.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><strong>2021</strong>: Raised $7M in Series A funding led by MassMutual Ventures.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><strong>Awards &amp; Recognition</strong>: Won NetApp Excellerator's "Best Growth Strategy Award," CloudSEK XVigil joined NVIDIA Inception Program, and won the NASSCOM Emerge 50 Cybersecurity Award.</span></li> <li style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><strong>2025</strong>: Secured $19 million in funding led by Tenacity Ventures, Commvault.</span></li> </ul></div><p><strong>Key Responsibilities:</strong></p> <ol> <li>Digital &amp; Growth Marketing (Paid &amp; Organic)</li> <li>Account Based Marketing&nbsp;</li> <li>BDR Activities &amp; Outbound Acceleration&nbsp;</li> </ol> <p><strong>**Own a full-funnel demand generation across channels</strong></p> <p><strong>Digital &amp; Growth Marketing</strong></p> <p><strong>Organic</strong></p> <ol> <ol> <li>SEO driven Content Strategy</li> <li>Build LinkedIn Thought Leadership Engine</li> <li>Launch gated assets (report, whitepapers, tools)</li> <li>Optimize website conversion flow</li> <li>Create landing pages for high-intent lead generation campaigns</li> </ol> </ol> <p><strong>Paid</strong></p> <ol> <ol> <li>Own LinkedIn ads, Google ads and retargeting campaigns&nbsp;</li> <li>Build ICP Focused Campaigns&nbsp;</li> <li>Optimize for SQLs (not vanity metrics)</li> <li>Run A/B tests across creatives and messaging</li> <li>Track customer acquisition cost and pipeline ROI</li> </ol> </ol> <p><strong>ABM</strong><br>Design and execute targeted campaigns for high-value accounts.</p> <ol> <li>Define Tier 1, 2, 3 accounts with Sales</li> <li>Build personalized messaging for CISOs / CTOs / decision-makers</li> <li>Execute multi-touch ABM campaigns (LinkedIn + email + gifting + content)</li> <li>Use tools like Sales Navigator, Outplay, Demandbase, etc.</li> <li>Partner with Sales to convert engagement into meetings</li> </ol> <p>Goal: Drive <strong>high-quality, high-intent meetings</strong> from strategic accounts.</p> <p><strong>BDR Activities &amp; Outbound Acceleration&nbsp;</strong></p> <p>Work Closely with BDRs to convert marketing intent into sales conversations.</p> <ol> <li>Design outbound messaging frameworks</li> <li>Create sequences for cold outreach</li> <li>Build trigger-based outreach campaigns</li> <li>Enable BDRs with:</li> <ol> <li>Target lists</li> <li>Personalization assets</li> <li>Case studies</li> <li>Industry-specific messaging</li> </ol> </ol> <p><strong>**This role ensures outbound is not “spray and pray” but data-backed and strategic.</strong></p><div class="content-conclusion"><p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>Benefits of Joining CloudSEK</strong></span></p> <p><span style="font-weight: 400; font-family: arial, helvetica, sans-serif; font-size: 12pt;">We provide an environment where you can develop and enhance your skills while delivering meaningful work that matters. You’ll be rewarded a competitive salary as well as a full spectrum of generous perks and incentives which include:</span></p> <ul> <li style="font-weight: 400; font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-weight: 400; font-family: arial, helvetica, sans-serif; font-size: 12pt;">Flexible working hours.</span></li> <li style="font-weight: 400; font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-weight: 400; font-family: arial, helvetica, sans-serif; font-size: 12pt;">Food, unlimited snacks and drinks are all available while at office.</span></li> </ul> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">And, the finest part is yet to come! Every now and then we ensure to unwind and have a good time together, which involves games, fun, and soulful music. Feel free to show off your artistic side here! </span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">CloudSEK is an equal opportunity employer and is committed to building a diverse and inclusive workplace. We encourage candidates from all backgrounds to apply.</span></p> <p>&nbsp;</p></div>