Head of Growth

About us:

Buying or selling a home is one of the biggest decisions most people ever make. Thousands of Canadians trust Right at Home Realty, Property.ca, Condos.ca, and MrLoft.ca to help them make it, connecting buyers, sellers, renters, landlords, and agents at the right moment, with the right experience. 

Behind every brokerage and marketplace sits myAbode's transaction processing platform, handling 30,000+ deals a year across thousands of agents.  We sit at the centre of how Canadian real estate actually works by delivering that same back office to brokerages across Canada. 

myAbode is a young company with deep roots. We're an AI-native team rebuilding the real estate back office from the ground up; reimagining the most complex, emotional, and consequential transaction in most people's lives. The next era of real estate will run on new infrastructure, and we're making sure it's built in Canada, with the in-house expertise to back it.

Round13-backed, we offer the stability of an established company with the pace of a startup. We're curious, we move fast, and we're built for context switching. If you want to build something ambitious alongside genuinely smart people, in a space that's ready for it, this is the place.

The role:

The Head of Growth owns top-of-funnel demand end-to-end, from first visit to qualified lead, with one clear goal: grow revenue by turning more of that traffic into qualified leads. Conversion rate optimization is the engine. You will own visitor-to-lead conversion through experimentation, roadmap, and lead-capture flows, and the metrics that govern them, treating every point of lift as direct revenue impact. To feed that engine, you will drive qualified traffic across every acquisition channel, find and scale new sources of demand, and run organic and search strategy across content architecture, technical health, and rankings for high-intent queries. You will also set the multi-quarter growth thesis for the portfolio and own the growth model and forecast that ties acquisition and conversion back to revenue, setting direction and priorities across the function.

What you'll own:

• Responsible for spearheading the traffic growth, own the strategy to grow qualified visitors across all acquisition channels; identify and scale new sources of top-of-funnel demand.
• Spearhead the Conversion rates and own visitor-to-lead conversion end-to-end experimentation,  roadmap, lead-capture flows, and the metrics that govern them.
• Oversee organic growth and drive search strategy; own content architecture, technical health, and rankings for high-intent queries.
• Spearhead growth vision, and define the multi-quarter growth thesis for the portfolio and own the growth model/forecast.
• Build and lead a small growth team, setting direction and priorities across the function.
• Own acquisition through to qualified lead, with a clean handoff to the role owning lead routing, nurturing, and post-lead experience.
  

What we're looking for:

• 5+ years in growth-product / growth-PM, owning the conversion and experimentation side of the funnel.
• Owned a revenue or qualified-lead number, not just traffic. You can point to growth you drove and what it did to the funnel and the top line.
• Deep CRO chops. You have run real visitor-to-lead experimentation programs (hypotheses, tests, lead-capture flows) and can talk through wins and the ones that flopped and why.
• Built a growth model or forecast you actually steered against. You connect acquisition and conversion back to revenue, not vanity metrics.
• Strong grasp of acquisition and organic/search. You don't need to be the hands-on SEO/AEO, but you own a strategy across content architecture, technical health, and high-intent rankings.
• Builder, not just operator. You have designed growth systems from a messy starting point, not only run a mature machine someone else built.
• Uses AI concretely in the day-to-day. We will probe for specifics on how it shows up in your workflow, not enthusiasm.
• Async-first operator. You write things down, set direction clearly, and move without constant real-time check-ins.
  

Nice to have:

• Hands-on marketing experience across paid and demand-gen channels. You've run an acquisition yourself, not just directed it.
• Marketplace, proptech, fintech, or other high-intent / consideration-purchase experience.
• Has built and led a small team, or is ready to take that step.
• Experience in defining a multi-quarter growth thesis across multiple brands or a portfolio.
• Toronto / GTA-based (this role is hybrid)
  
  

Why myAbode:

Real estate is ready for disruption and ready to be reimagined. The data exists. The intent exists. The technology exists. And we're the team doing it.

We're not just building software. We're changing the most emotional, complex, and consequential transaction in most people's lives, alongside some of the most talented, passionate, and genuinely excellent people we've ever worked with. A team that moves fast, thinks big, and cares deeply about getting it right. Flexible enough to change direction when the market demands it. Focused enough to go deep when it matters.

The industry is ready. The platform is ready. Are you?

What We Offer:

• Competitive compensation commensurate with role and skill set
• Health, Dental & Vision benefits, plus a Health Spending Account & Lifestyle Spending Account
• A fast-paced, growth-oriented environment with the challenges and rewards that come with it
• A casual, pet-friendly office with fun social events

A Note on AI in Our Hiring Process

We use AI tools to support parts of our recruitment process, including resume screening, drafting job descriptions, generating interview questions, and transcription. It helps us move faster and focus more of our energy on the human parts of hiring that actually matter.

We thank all applicants who apply; only candidates selected for an interview will be contacted.

myAbode is an employer committed to fostering a diverse and inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, veteran status, or disability status. Should you require accommodation at any point during the process, please contact peopleteam@myabode.ca.

Qualified applicants must hold appropriate citizenship or documents permitting them to reside and work in Canada.