Head of Sales

About Everfit

The Opportunity

What You'll Do

Strategic Leadership

• Develop and execute comprehensive sales strategies to achieve aggressive revenue targets across multiple customer segments (individual coaches, small businesses, and enterprise clients)
• Build and scale a high-performing sales team, including hiring, training, and mentoring Account Executives, Sales Development Representatives, and Account Managers
• Partner with executive leadership to define go-to-market strategies, pricing models, and revenue forecasts
• Establish sales processes, metrics, and systems that enable predictable, scalable growth

Revenue Generation

• Own and exceed quarterly and annual revenue targets across all sales channels
• Drive expansion into enterprise accounts and strategic partnerships with large training organizations
• Identify and penetrate new market segments within the fitness and wellness industry
• Optimize the sales funnel from lead generation through close and expansion

Team Development

• Build, lead, and inspire a world-class sales organization
• Implement sales training programs and best practices to elevate team performance
• Create a culture of accountability, collaboration, and continuous improvement
• Develop career paths and growth opportunities for team members

Cross-Functional Collaboration

• Partner with Marketing to optimize lead generation, messaging, and campaign performance
• Work closely with Product to communicate market needs and customer feedback
• Collaborate with Customer Success to ensure seamless handoffs and drive retention and expansion
• Align with Finance on forecasting, pipeline management, and revenue recognition

Market Intelligence

• Stay ahead of industry trends, competitive landscape, and emerging opportunities in the fitness tech space
• Represent Everfit at industry events, conferences, and with key partners
• Build relationships with influential coaches, gym owners, and fitness organizations

What You Bring

Required Experience

• 8+ years of sales experience with at least 4+ years in a sales leadership role
• Proven track record of building and scaling sales teams and consistently exceeding revenue targets
• Experience selling B2B SaaS solutions, preferably in the fitness, wellness, or coaching technology space
• Deep understanding of the full sales cycle, from prospecting to close, with both SMB and enterprise customers
• History of implementing sales processes, CRM systems, and data-driven methodologies

Skills & Competencies

• Strategic Thinker: Ability to develop long-term sales strategies while executing on short-term goals
• Team Builder: Proven ability to recruit, develop, and retain top sales talent
• Data-Driven: Strong analytical skills with experience using metrics to drive decisions and improve performance
• Customer-Centric: Deep empathy for customer needs and ability to translate them into compelling value propositions
• Execution Excellence: Track record of meeting and exceeding ambitious goals in a fast-paced environment
• Communication: Exceptional written and verbal communication skills with ability to influence at all levels
• Adaptability: Comfortable with ambiguity and change in a growing company

Preferred Qualifications

• Experience in the fitness, wellness, health tech, or coaching industries
• Background selling to both individual professionals and enterprise organizations
• Experience with modern sales tech stack (Salesforce, Outreach, Gong, etc.)
• Existing network within the fitness and wellness community
• MBA or equivalent advanced degree

Why Everfit?

• Help shape how millions of people discover and connect with fitness coaches
• Work with autonomy and ownership on high-impact projects
• Join a collaborative, global team with experience from leading tech and fitness companies
• Enjoy competitive salary, equity, and performance bonuses
• Build something meaningful that helps people live better, healthier lives

Location