Job Title: Technical Product Manager (AdTech / DOOH)

**Location: Madrid, Spain (On-site)**
**Experience: 2-5 Years**

**About the Role**

**We are looking for a technically strong and commercially driven Technical Product Manager to join us, a fast-growing platform transforming Digital Out-of-Home (DOOH) advertising through data, automation, and intelligent campaign planning.**

**In this role, you will own the product vision, roadmap, and execution for product’s core platform — enabling brands and agencies to plan, target, optimise, and measure outdoor advertising campaigns with precision.**

**You will work at the intersection of engineering, data, and media strategy, building scalable products that enhance inventory discovery, audience targeting, real-time campaign optimisation, and performance analytics in a privacy-first ecosystem.**

Tasks

**Key Responsibilities**

• **Own the end-to-end product lifecycle — from discovery and ideation to launch and continuous optimisation.**
• **Define and drive the product roadmap aligned with product growth, monetisation, and market expansion goals.**
• **Build and enhance platforms for:
• DOOH campaign planning & inventory management
• Audience targeting & geo-spatial intelligence
• Performance measurement & reporting dashboards**
• **Collaborate closely with engineering teams to translate business needs into:
• Technical specifications
• APIs and system workflows
• Scalable data architectures**
• **Work with data and analytics teams to define KPIs such as:
• Campaign reach & impressions
• Footfall attribution
• ROI and performance metrics**
• **Partner with sales, operations, and client teams to gather feedback from brands, agencies, and media buyers.**
• **Drive integrations with:
• SSPs/DSPs and programmatic DOOH platforms
• Data providers (location intelligence, mobility data, audience insights)
• Third-party APIs and ad-serving technologies**
• **Identify opportunities to improve:
• Inventory utilisation
• Pricing optimisation
• Campaign automation**
• **Stay ahead of trends in:
• Programmatic DOOH
• Location-based advertising
• Privacy-first targeting (cookieless, first-party data)**

Requirements

**Required Qualifications**

• **2-5 years of Product Management experience in AdTech, MarTech, or Media Platforms**
• **Strong understanding of:
• Programmatic advertising ecosystem (DSPs, SSPs, RTB)
• DOOH / OOH advertising workflows (preferred but not mandatory)
• Campaign planning, targeting, and attribution**
• **Experience working with:
• APIs, system integrations, and data pipelines
• Agile/Scrum product development environments**
• **Ability to write:
• PRDs, user stories, and technical documentation**
• **Strong analytical skills with experience in Data-driven decision making**
• **Excellent stakeholder management skills; ability to work cross-functionally**
• **Strong technical and native level English & Spanish communication skills**

**Preferred Qualifications**

• **Experience in Digital Out-of-Home (DOOH) or location-based advertising platforms**
• **Understanding of:
• Geo-spatial data and mobility datasets
• Footfall attribution and offline-to-online measurement**
• **Exposure to:
• AI/ML use cases in campaign optimisation and audience targeting
• Experience in B2B SaaS or marketplace platforms**
• **Familiarity with:
• Ad servers and publisher-side monetisation
• Measurement frameworks (incrementality, MMM, MTA)**

Benefits

**Why Join Us?**

• **Work on a cutting-edge DOOH platform at the forefront of AdTech innovation**
• **High ownership and direct impact on revenue-driving products**
• **Opportunity to shape the future of data-driven outdoor advertising**
• **Collaborative, fast-paced, and international work environment**

**Location: Madrid, Spain (On-site)**
**Experience: 2-5 Years**

**About the Role**

**We are looking for a technically strong and commercially driven Technical Product Manager to join us, a fast-growing platform transforming Digital Out-of-Home (DOOH) advertising through data, automation, and intelligent campaign planning.**

**In this role, you will own the product vision, roadmap, and execution for product’s core platform — enabling brands and agencies to plan, target, optimise, and measure outdoor advertising campaigns with precision.**

**You will work at the intersection of engineering, data, and media strategy, building scalable products that enhance inventory discovery, audience targeting, real-time campaign optimisation, and performance analytics in a privacy-first ecosystem.**

Tasks

**Key Responsibilities**

• **Own the end-to-end product lifecycle — from discovery and ideation to launch and continuous optimisation.**
• **Define and drive the product roadmap aligned with product growth, monetisation, and market expansion goals.**
• **Build and enhance platforms for:
• DOOH campaign planning & inventory management
• Audience targeting & geo-spatial intelligence
• Performance measurement & reporting dashboards**
• **Collaborate closely with engineering teams to translate business needs into:
• Technical specifications
• APIs and system workflows
• Scalable data architectures**
• **Work with data and analytics teams to define KPIs such as:
• Campaign reach & impressions
• Footfall attribution
• ROI and performance metrics**
• **Partner with sales, operations, and client teams to gather feedback from brands, agencies, and media buyers.**
• **Drive integrations with:
• SSPs/DSPs and programmatic DOOH platforms
• Data providers (location intelligence, mobility data, audience insights)
• Third-party APIs and ad-serving technologies**
• **Identify opportunities to improve:
• Inventory utilisation
• Pricing optimisation
• Campaign automation**
• **Stay ahead of trends in:
• Programmatic DOOH
• Location-based advertising
• Privacy-first targeting (cookieless, first-party data)**

Requirements

**Required Qualifications**

• **2-5 years of Product Management experience in AdTech, MarTech, or Media Platforms**
• **Strong understanding of:
• Programmatic advertising ecosystem (DSPs, SSPs, RTB)
• DOOH / OOH advertising workflows (preferred but not mandatory)
• Campaign planning, targeting, and attribution**
• **Experience working with:
• APIs, system integrations, and data pipelines
• Agile/Scrum product development environments**
• **Ability to write:
• PRDs, user stories, and technical documentation**
• **Strong analytical skills with experience in Data-driven decision making**
• **Excellent stakeholder management skills; ability to work cross-functionally**
• **Strong technical and native level English & Spanish communication skills**

**Preferred Qualifications**

• **Experience in Digital Out-of-Home (DOOH) or location-based advertising platforms**
• **Understanding of:
• Geo-spatial data and mobility datasets
• Footfall attribution and offline-to-online measurement**
• **Exposure to:
• AI/ML use cases in campaign optimisation and audience targeting
• Experience in B2B SaaS or marketplace platforms**
• **Familiarity with:
• Ad servers and publisher-side monetisation
• Measurement frameworks (incrementality, MMM, MTA)**

Benefits

**Why Join Us?**

• **Work on a cutting-edge DOOH platform at the forefront of AdTech innovation**
• **High ownership and direct impact on revenue-driving products**
• **Opportunity to shape the future of data-driven outdoor advertising**
• **Collaborative, fast-paced, and international work environment**