Manager, Ticketing & Intelligence

<p>We are seeking a mid-level Manager to oversee ticketing strategy, sales data analysis, and industry research for clients including Broadway shows, Off-Broadway shows, and cultural institutions across New York City. A successful candidate for this position will be able to make data-driven recommendations using sales and marketing data, effectively communicate those recommendations to internal teams and external clients, implement ticket programming and optimizations, and accurately measure results overtime.</p> <p><strong>JOB RESPONSIBILITIES</strong></p> <p><strong>Ticketing &amp; Pricing Strategy</strong></p> <ul> <li>Lead and support sales analysis for clients, making data-driven, strategic recommendations on pricing models, ticket programming and distribution against revenue goals and projections.</li> <li>Create, submit, and revise programming to support all aspects of ticketing (dynamic and variable pricing adjustments, performance scheduling, special promotions, distribution management, group sales, etc.).</li> <li>Liaise with industry ticketing and box-office partners to implement strategies across multiple ticketing systems and sales channels.</li> </ul> <p><strong>Data Analysis &amp; Insights</strong></p> <ul> <li>Effectively use sales data to anticipate trends and tell a story through clear, effective reporting and/or presentations -- translating complex data into clear, actionable strategies.</li> <li>Collaborate with interdepartmental teams to make integrated recommendations across traditional media, digital media, marketing partnerships, social media, and more based on sales trends.</li> <li>Leverage proprietary first-party behavioral data to inform new business strategies, growth opportunities, and audience segmentation for clients.</li> <li>Create and distribute daily and weekly reporting as needed.</li> </ul> <p><strong>Industry Research &amp; Expertise</strong></p> <ul> <li>Cultivate a deep understanding of the Broadway and live entertainment industries, seasonal variables, and the competitive landscape to be a resource for both clients and agency teams.</li> <li>Assist in maintaining agency-wide and industry-wide databases as needed.</li> <li>Create and manage post-trip surveys, other quantitative surveys, or qualitative research studies as needed.</li> </ul> <p><strong>JOB REQUIREMENTS</strong></p> <ul> <li>3 to 5 years of experience in a relevant, data-driven role.</li> <li>Experience with ticketing within the live entertainment industry required. Specific experience with ticketing systems regularly used on and off-Broadway (STAR/Telecharge, Nliven/Broadway Direct, Tessitura, Ticketmaster, Audience View) a plus.</li> <li>Advanced Microsoft Excel skills are required (Macros &amp; VBA, SUMIFS, XLOOKUP, PivotTables, charting, etc.). Experience with other data analysis or business intelligence tools (SQL, R, Python, Power BI, Tableau, etc.) a plus.</li> <li>Strong mathematical skills, analytical skills, and financial acumen required.</li> <li>Ability to be available evenings and/or weekends as needed required.</li> <li>Proficiency with marketing or advertising, including media planning and digital media metrics, a plus.</li> <li>Proficiency with qualitative and/or quantitative research a plus.</li> <li>Meticulous attention to detail and organizational skills required.</li> <li>Ability to collaborate seamlessly and effectively across disciplines and departments required.</li> <li>This is a client-facing role: excellent communication skills (written, in-person, and presenting to large groups) are required.</li> </ul><div class="content-pay-transparency"><div class="pay-input"><div class="title">Annual Salary</div><div class="pay-range"><span>$55,000</span><span class="divider">&mdash;</span><span>$85,000 USD</span></div></div></div>