Marketing Campaign Manager

<div class="content-intro"><h4><span style="color: rgb(0, 0, 0); font-size: 12pt; font-family: helvetica, arial, sans-serif;">About GenScript</span></h4> <h4 style="margin: 0px 0px 15px; padding: 0px; border: 0px; font-style: normal; font-weight: 400; font-size: 14px; line-height: inherit; font-family: 'Untitled Sans', sans-serif; color: rgb(34, 34, 34); letter-spacing: normal; text-align: start; word-spacing: 0px; white-space: normal;"><span style="font-size: 12pt; color: rgb(0, 0, 0); font-family: helvetica, arial, sans-serif;">GenScript Biotech Corporation (Stock Code: 1548.HK) is a global biotechnology group. Founded in 2002, GenScript has an established global presence across North America, Europe, the Greater China, and Asia Pacific. GenScript's businesses encompass four major categories based on its leading gene synthesis technology, including operation as a Life Science CRO, enzyme and synthetic biology products, biologics development and manufacturing, and cell therapy.</span></h4> <h4 style="margin: 0px 0px 15px; padding: 0px; border: 0px; font-style: normal; font-weight: 400; font-size: 14px; line-height: inherit; font-family: 'Untitled Sans', sans-serif; color: rgb(34, 34, 34); letter-spacing: normal; text-align: start; word-spacing: 0px; white-space: normal;"><span style="font-size: 12pt; color: rgb(0, 0, 0); font-family: helvetica, arial, sans-serif;">GenScript is committed to striving towards its vision of being the most reliable biotech company in the world to make humans and nature healthier through biotechnology.</span></h4></div><p> <span class="fontstyle0">About GenScript Biotech Corporation</span></p> <p><span class="fontstyle2">Founded in 2002 in New Jersey, GenScript Biotech Corporation accelerates innovation in biotech and healthcare by providing researchers and companies with the building blocks needed to develop groundbreaking treatments and products. Guided by its mission to Make People and Nature Healthier Through Biotechnology, and its role as a well recognized biotechnology company, GenScript has a team of approximately 6,165 employees and has served more than 200,000 customers across over 100 countries and regions.</span></p> <p>&nbsp;</p> <p><span class="fontstyle0">Position: </span><span class="fontstyle2">Marketing Campaigns Manager</span></p> <p><span class="fontstyle0">Location: </span><span class="fontstyle2">China</span></p> <p><span class="fontstyle0">Report to: </span><span class="fontstyle2">Senior Lead II, Marketing Campaign</span></p> <p><span class="fontstyle0">Position Summary</span></p> <p>&nbsp;</p> <p><span class="fontstyle0">Key Responsibilities:</span></p> <p><span class="fontstyle3">• </span><span class="fontstyle2">Work with cross-functional teams on marketing briefs and in-depth customer understanding to transform </span><span class="fontstyle2">business needs into marketing campaigns.</span></p> <p><span class="fontstyle3">• </span><span class="fontstyle2">Provide insight-driven and targeted creative strategy and campaign planning, including target audience </span><span class="fontstyle2">definition, creative ideation, omni-channel content development, and evaluation methods.</span></p> <p><span class="fontstyle3">• </span><span class="fontstyle2">Oversea internal and external creative content creation (visuals, A/Vs, emails, social media, etc.) based on t</span><span class="fontstyle2">he creative strategy and planned timelines, ensuring alignment with brand guidelines and business </span><span class="fontstyle2">strategies.</span></p> <p><span class="fontstyle3">• </span><span class="fontstyle2">Build the storytelling of the GenScript LSG brand across campaigns, ensuring consistency and strategic </span><span class="fontstyle2">continuity through various forms of content amplified at multiple connection points.</span></p> <p><span class="fontstyle3">• </span><span class="fontstyle2">Optimize the marketing campaign process and management tools to ensure the hi-quality and timely </span><span class="fontstyle2">production/implementation of all campaign/event materials.</span></p> <p><span class="fontstyle3">• </span><span class="fontstyle2">Monitor the progress and analyze the effectiveness of marketing campaigns, provide analysis reports and </span><span class="fontstyle2">optimization suggestions.</span></p> <p><span class="fontstyle3">• </span><span class="fontstyle2">Oversee the marketing campaigns team’s engagement, capability development and performance assessment </span><span class="fontstyle2">while inspiring them.</span></p> <p>&nbsp;</p> <p><span class="fontstyle0">Qualifications:</span></p> <p><span class="fontstyle3">• </span><span class="fontstyle2">Bachelor’s degree or above, major is not limited.</span></p> <p><span class="fontstyle3">• </span><span class="fontstyle2">5+ years of work experience, more than 2+ years of experience related to marketing campaign strategy and </span><span class="fontstyle2">execution.</span></p> <p><span class="fontstyle3">• </span><span class="fontstyle2">Educational background or work experience in biomedical/biotechnology industry is preferred.</span></p> <p><span class="fontstyle3">• </span><span class="fontstyle2">Familiar with the process and methods of marketing campaign planning, execution and analysis, familiar </span><span class="fontstyle2">with digital marketing channels and strategies.</span></p> <p><span class="fontstyle3">• </span><span class="fontstyle2">Experience in planning and implementing large-scale online/offline activities is preferred.</span></p> <p><span class="fontstyle3">• </span><span class="fontstyle2">Strong market insight, analytical ability and strategic thinking.</span></p> <p><span class="fontstyle2"><span class="fontstyle3">•&nbsp;</span></span><span class="fontstyle2"><span class="fontstyle0">Strong organization, coordination and communication skills, able to discuss plans and programs with&nbsp;</span></span><span class="fontstyle2"><span class="fontstyle0">partners (product managers, regional marketers, EMKT channels, etc.) and coordinate resources to </span></span><span class="fontstyle2"><span class="fontstyle0">maximize marketing effectiveness.</span></span></p> <p><span class="fontstyle2">• <span class="fontstyle0">Ability to juggle multiple objectives, projects and tasks and deliver within deadlines.</span></span></p> <p><span class="fontstyle2">• <span class="fontstyle0">Fluent spoken English, excellent reading and writing skills are required.</span> <br></span></p><div class="content-conclusion"><p style="margin: 0px 0px 15px; padding: 0px; border: 0px; font-style: normal; font-weight: 400; font-size: 14px; line-height: inherit; font-family: 'Untitled Sans', sans-serif; color: rgb(34, 34, 34); letter-spacing: normal; text-align: start; word-spacing: 0px; white-space: normal;"><span style="font-size: 10pt; color: rgb(45, 45, 45); font-family: helvetica, arial, sans-serif;">GenScript USA Inc/ProBio Inc. is a proud equal opportunity/affirmative action employer committed to attracting, retaining, and maximizing the performance of a diverse and inclusive workforce. It is the Company's policy to ensure equal employment opportunity without discrimination or harassment based on race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, age, disability, national origin, marital or domestic/civil partnership status, genetic information, citizenship status, uniformed service member or veteran status, or any other characteristic protected by law.</span></p> <p style="margin: 0px; padding: 0px; border: 0px; font-style: normal; font-weight: 400; font-size: 14px; line-height: inherit; font-family: 'Untitled Sans', sans-serif; color: rgb(34, 34, 34); letter-spacing: normal; text-align: start; word-spacing: 0px; white-space: normal;"><span style="font-size: 10pt; color: rgb(45, 45, 45); font-family: helvetica, arial, sans-serif;">GenScript USA Inc./ProBio Inc. maintains a drug-free workplace.</span></p> <p style="margin: 0px; padding: 0px; border: 0px; font-style: normal; font-weight: 400; font-size: 14px; line-height: inherit; font-family: 'Untitled Sans', sans-serif; color: rgb(34, 34, 34); letter-spacing: normal; text-align: start; word-spacing: 0px; white-space: normal;">&nbsp;</p> <p style="margin: 0px; padding: 0px; border: 0px; font-style: normal; font-weight: 400; font-size: 14px; line-height: inherit; font-family: 'Untitled Sans', sans-serif; color: rgb(34, 34, 34); letter-spacing: normal; text-align: start; word-spacing: 0px; white-space: normal;"><span style="font-size: 10pt; color: rgb(45, 45, 45); font-family: helvetica, arial, sans-serif;"><span data-olk-copy-source="MessageBody">Please note: Genscript USA Inc./ProBio Inc. will only contact candidates through verified application sources. GenScript/Probio does not request personal information from candidates through individual email or any other platform.&nbsp;</span></span></p></div>