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Media Manager, Media

AnyMind Group
Ho Chi Minh City1w ago

About the role

<h2><strong>As a Media Manager, you will lead a dedicated team to plan, optimize, and report on multi-channel campaigns while maintaining strong relationships with internal stakeholders and external vendors.</strong></h2> <h2><strong>What You Will Do</strong></h2> <p><strong>Campaign Planning&nbsp; (40%)</strong></p> <ul> <li>Collaborate with Business Dev Team/Account, Planning, content and creative teams to understand the client’s business objectives.&nbsp;</li> <li>Develop digital detail media campaign plans/Recommendations (Channels wise) based on user insights and the media landscape to best meet client objectives (Skew to performance based clients/ projects)</li> <li>Propose media plans with the most effective cost (CPA, CPL, CPO, CPI…) to ensure company PnL.&nbsp;</li> </ul> <p><strong>Campaign Operating (35%)</strong></p> <ul> <li>Follow the Ad Operation process from Planning to Campaign execution.&nbsp;</li> <li>Own the end-to-end digital campaigns operating on a daily basis, including implementation, monitoring, optimization, performance analysis and reporting.&nbsp;</li> <li>Monitor and assess ongoing campaigns performance; assist in strategic analysis of campaigns.&nbsp;</li> <li>Foresee problems/issues/crisis as they arise, advise the best optimized solutions for team/ company/ client;</li> <li>Closely working with BD/Account, Planning team to propose action plans to deliver KPI (Skew to performance based: Leads, Orders/Purchases...)</li> <li>Manage campaign budgets, and reconciliation process to ensure &amp; maximize company PnL.</li> <li>Interact daily and maintain rapport across platforms to ensure KPIs.</li> <li>Prepare and provide Final reviews or&nbsp; reports with actionable insights &amp; learnings to relevant parties.</li> </ul> <p><strong>Team Management&nbsp; (20%)</strong></p> <ul> <li>Give direction for team members to deliver the efficient&nbsp; media plans.&nbsp;</li> <li>Supervise &amp; Guide team members from end-to-end in campaign operation (Ad platforms setup, tracking implementation, optimized tactics..)</li> <li>Tasks arranging for the team to maximize productivity.&nbsp;</li> <li>Coach junior team members on digital campaign execution.</li> <li>Sharing with the internal team new innovations/tools.</li> </ul> <p><strong>Other Tasks&nbsp; (5%)</strong></p> <ul> <li>Adheres to Media buying best practices as established by team (i.e. meeting deadlines, adhering to budgets, etc)</li> <li>Update with line-manager and internal teams on project status, together with insights and recommendations.&nbsp;</li> <li>Successfully manages and leverages vendor relationships employing diplomatic communications to ensure high-quality deliverables that are timely, within specification and to the client's best advantage</li> </ul> <h2><strong>Who You Are</strong></h2> <ul> <li>Bachelor’s degree (communications, marketing, advertising, or media preferred)</li> <li>Minimum 5-6 years experience in digital performance media, knowing about back-end coding is a plus</li> <li>Experience in media planning (both channel planning &amp; execution), monitoring digital media campaigns (priority performance).&nbsp;</li> <li>Experience in operating diverse performance campaigns: Lead Generation, Ecommerce (purchase optimization on marketplace &amp; branded eshop), App installation (NRU, In-app events..)</li> <li>Deep-knowledge on: <ul> <li>Media platforms (Facebook Ads (Conversion Ads, CPAS/Catalogue Sales), Google Ads (Shopping Ads), Local Adnetworks, Affiliate Networks, Programmatic Ads...</li> <li>3rd party Measurement platforms: GA &amp; GA for Ecommerce, App Flyers..</li> </ul> </li> </ul> <ul> <li>Have knowledge about global &amp; local Ecommerce platforms: BigCommerce, Shopify, WooCommerce, Haravan..</li> <li>Strong data analysis along with fluent proposals/reports writing and presentations skills</li> <li>Good business sense and the ability to manage budget</li> <li>Strong understanding of all media types, with a strong focus on digital</li> <li>Researching, critical &amp; logical thinking, teamwork</li> <li>Good at verbal and written communication skills</li> <li>Proficiency in Microsoft Excel, PowerPoint and Word</li> <li>Good command in English&nbsp;</li> </ul> <h2><strong>Why You'll Love It</strong></h2> <ul> <li>Competitive Salary</li> <li>Performance Review (2 times per year)</li> <li>Performance Bonus (1 time per year)</li> <li>Private health Insurance</li> <li>MacBook to be provided</li> <li>Good chance to explore new trends in the digital market</li> <li>Opportunity to learn and work with the most advanced advertising technology platforms</li> <li>Work in professional, active, international and dynamic environment</li> <li><span style="color: rgb(35, 111, 161);">A<span style="color: rgb(53, 152, 219);">d</span></span><span style="color: rgb(0, 0, 0);"><span style="color: rgb(132, 63, 161);">v</span><span style="color: rgb(185, 106, 217);">a</span><span style="color: rgb(186, 55, 42);">n</span><span style="color: rgb(224, 62, 45);">c</span><span style="color: rgb(230, 126, 35);">e</span><span style="color: rgb(241, 196, 15);">d</span> <span style="color: rgb(22, 145, 121);">A</span></span><span style="color: rgb(45, 194, 107);">I</span> tools for all positions</li> <li>&nbsp;</li> </ul>

Perks & benefits

  • Medical Insurance

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