Paid Media Lead - #35103
Manila Recruitment
- Employment
- Full-time
- Seniority
- Lead
About the role
Paid Acquisition Strategy Develop and execute paid media strategies across: Meta Google YouTube TikTok programmatic display affiliate-supported media buys Optimize acquisition funnels and paid media efficiency. Budget & Performance Management Manage large-scale media budgets and pacing. Monitor: CAC ROAS Conversion rates player quality Retention contribution Continuously optimize campaign economics. Creative Testing & Optimization Coordinate closely with creative and growth teams. Execut…
Read the full description on the original posting.
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