Performance Creative Strategist

The Role

What You'll Own

What You'll Bring

• 4-6+ years in performance creative, paid social strategy, or growth marketing, with a portfolio of winning ads that shows clear creative contribution and measurable outcomes. A strong portfolio matters more to us than where you've worked.
• A copywriter at your core: you know how to sell, which angles convert, how to shift audience beliefs, and how to calibrate messaging across sophistication levels, from problem-unaware to ready-to-buy.
• Deep fluency in how Meta, TikTok, and YouTube algorithms behave, and how creative influences delivery, targeting, and in-platform performance.
• Proven experience scripting and producing high-converting direct-response video ads, including hands-on work with UGC, short-form video, and creator-led content.
• Strong testing instincts: you design experiments with clear hypotheses, read performance data to separate signal from noise, and turn insights into frameworks rather than one-off tweaks.
• Experienced in briefing and managing creative agencies, UGC creators, and measurement partners to a high standard with clear accountability.
• Comfortable using AI tools to move faster, generate variation, and extend your creative output without losing quality or judgment.
• A builder and a self-starter: you design the systems and processes that make the team smarter, not just the assets that feed this week's campaigns.
• Able to prioritise ruthlessly, push back on low-leverage work, and operate autonomously in a fast-moving environment.

• Experience in SaaS, the creator economy, or multi-market acquisition campaigns.
• Knowledge of YouTube short-form and Google PMax creative formats.
• Experience localising creative for global markets.
• Comfortable filming and editing your own low-fi content (CapCut, iPhone, etc.) when speed matters.

Why this role, why now

Our Story

Where and How We Work

How we’ll help you thrive

• An annual wellbeing allowance to use on things like (but not limited to) fitness memberships, development courses, childcare, travel, charitable donations, pet insurance, home office set-up - the choice is yours!
• 100% coverage (and 80% for your dependents) of your monthly premiums for medical, dental, vision, disability and life insurance for US-based employees.
• Employer contribution towards your retirement.
• Generous time off for vacation, holidays, parental leave, volunteer time, and other categories.
• Employee stock option program - we want each and every employee to share in the company’s success.