Sr. Performance Marketing Manager (m/w/x)

<div class="content-intro"><h2 style="color: #fe1251;">About Grover</h2> <p>Founded in 2015, Grover enables consumers and businesses across Europe to subscribe to tech devices and comprehensive technology solutions - from individual smartphones, laptops, and wearables to full corporate device setups. The company offers access to over 1,000 unique tech items on flexible and financially convenient terms. A pioneer of the circular economy, Grover refurbishes and recirculates devices to help eliminate e-waste.</p></div><p>We are looking for an enthusiastic <strong>Senior Performance Marketing Manager</strong><strong>&nbsp;</strong>to join the <strong>Growth Marketing&nbsp;</strong>team at Grover, <strong>full-time and minimum 3 days per week</strong> (Tuesday-Thursday) at our&nbsp;<strong>Berlin HQ.&nbsp;</strong></p> <p>As a <strong>Senior</strong> <strong>Performance Marketing Manager</strong> at Grover, you will own and elevate the performance marketing strategy and execution across paid media channels. You will collaborate with cross-functional teams to drive acquisition, activation, and retention through innovative, data-driven campaigns, with a particular focus on <strong>Google Ads </strong>and Paid Social Media. Your goal is to drive efficient growth across multiple markets managing <strong>multi-million Euro budgets</strong>.</p> <p><strong>🎯&nbsp; What you will contribute:</strong></p> <ul> <li>Take charge of Google Ads (Search, Display, YouTube, Shopping) and Meta campaigns, optimizing for both web and app performance.</li> <li>Develop, test, and iterate data-driven strategies to improve effectiveness and efficiency.</li> <li>Manage cross-channel budgets, balancing spending efficiency with campaign impact and scalability.</li> <li>Partner with BI, Risk and Purchasing to leverage insights for continuous portfolio, audience and performance improvements.</li> <li>Collaborate with external partners, such as marketing platforms, feed management, agencies and managed services to expand campaign capabilities and drive innovation.</li> <li>Work alongside brand, product, and category teams to ensure cohesive marketing efforts and to enhance conversion rates along the funnel.</li> <li>Stay up-to-date on emerging features in Google Ads, Paid Social platforms, and other performance marketing tools to ensure best practices and state-of-the-art campaign management.</li> </ul> <p><strong>🤝 What you bring:</strong></p> <ul> <li>5+ years of hands-on performance marketing experience with a strong track record of optimizing large-scale accounts in fast-paced, agile environments.</li> <li>Deep knowledge of the full Google Ads funnel (Search, YT, DemandGen, Shopping, Pmax, App).</li> <li>A strong data-driven mindset with familiarity in conversion tracking, attribution models, and tools like Tableau, Amplitude, and Appsflyer.</li> <li>Ability to act as a cross-functional facilitator between analytical and creative teams.</li> <li>Experience in B2C subscription-based and/or e-commerce industries and knowledge of App Install campaigns are highly appreciated.</li> <li><strong>Fluency in English and C1-Native German skills are a must for this position.</strong></li> </ul> <h4>🚀 <strong>The Grover Way - How We Drive Success</strong>:&nbsp;</h4> <ul> <li><strong>Own It:</strong> We take ownership seriously and define what success looks like. We drive shared ownership and don't wait - we drive. We keep one another accountable and take responsibility when issues arise.</li> <li><strong>Challenge, Decide, and Commit</strong>: We engage in proactive support, active listening, and healthy conflict to reach the best outcomes. We value diverse perspectives and, once a decision is made, we commit to it fully.</li> <li><strong>Empower and Grow:</strong> We enable, trust, and coach one another toward high performance, always thinking and acting like owners. We seek growth, apply feedback, and support the development of our peers.</li> <li><strong>Respect, Transparency, and Clarity:</strong> We strive for clear, respectful, and open communication with no surprises. We simplify complex information so everyone knows the "what, why, and how".</li> </ul> <p><strong>❤️‍🔥 What you will love about us:</strong></p> <ul> <li>BVG monthly discount to drive you everywhere in Berlin</li> <li>Mental health support with Nilohealth</li> <li>Physical health support with Urban Sports Club</li> <li>Annual learning budget of 750€&nbsp;</li> <li>15 remote business days to work abroad&nbsp;</li> <li>Exclusive Grover Tech discount for you &amp; your loved ones</li> <li>Engaging, open office located in Berlin-Schöneberg with regular events, and is dog-friendly</li> <li>A diverse global team of 75 nationalities (and counting!) - genuinely the nicest group of colleagues who will soon become friends</li> </ul> <p>Embark on a rewarding journey with the Grover Rocketship, where your impact is felt, and together, we cultivate a more circular world. 💚</p> <p>We are looking forward to e-meeting you!&nbsp;<strong>🚀</strong></p>