Senior Product Manager, Ad Serving

• Own the roadmap for Fetch's ad serving infrastructure, covering decisioning, pacing, frequency capping, and real-time delivery pipelines.
• Lead the migration of all ad objects to a single, unified ad server, consolidating fragmented serving pipelines so every object type can be served and evaluated against the same criteria.
• Own integrations with third-party verification partners, ensuring Fetch meets industry standards for ad delivery and measurement.
• Drive standardization with the mobile team for event logging across different ad types that support reliable delivery, reporting, and experimentation.
• Design and run experiments to measure the impact of serving changes on fill rate, delivery quality, and advertiser outcomes.
• Partner with the ML and personalization team to ensure the ad server is providing the right signals, inputs, and controls to support ranking and relevance decisions across surfaces.
• Work closely with Engineering, ML, Analytics, and Sales to define requirements, make trade-offs, and ship improvements to the serving stack.

• 4-5 years of product management experience, with 3+ years focused on advertising technology. 
• Solid understanding of ad serving fundamentals including request/response flows, eligibility and targeting enforcement, pacing, frequency capping, and real-time delivery, as well as how those mechanics interact with supply and demand to affect advertiser outcomes and user experience.
• Comfortable in deeply technical conversations with engineering about system design, data pipelines, and architecture trade-offs.
• Strong analytical instincts, you define the right metrics, run experiments well, and make decisions from data.
• Bias for execution: able to drive work forward across multiple workstreams without a lot of hand-holding.
• Comfort with ambiguity, a lot of this is greenfield and you should be energized by building from scratch rather than inheriting a finished system.

Compensation:

• Equity: We offer full-time employees equity in Fetch, so that everyone can benefit from Fetch’s growth.
• 401k Match: Dollar-for-dollar match up to 4%.
• Benefits for humans and pets: We offer comprehensive medical, dental and vision plans for everyone including your pets.
• Continuing Education: Fetch provides ten thousand per year in education reimbursement.
• Employee Resource Groups: Take part in employee-led groups that are centered around fostering a diverse and inclusive workplace through events, dialogue and advocacy. The ERGs participate in our Inclusion Council with members of executive leadership.
• Paid Time Off: On top of our flexible PTO, Fetch observes 9 paid holidays, as well as our year-end week-long break. 
• Robust Leave Policies: 20 weeks of paid parental leave for primary caregivers, 14 weeks for secondary caregivers, and a flexible return to work schedule. 
• Calvin Care Cash: Employees who are welcoming new family members will also receive a one time $2,000 incentive to assist employees with covering the cost of childcare, clothing, diapers and much more!
• Flexible Work Environment: Collaborate with your team in one of our stunning offices, or you can work fully remotely from anywhere in the US. We’ll ensure you are equally equipped with the hardware and software you need to get your job done in the comfort of your home. (applicable for most roles)