Product Marketing Associate

About Middesk:

Middesk makes it easier for businesses to work together. Since 2018, we’ve been transforming business identity verification, replacing slow, manual processes with seamless access to complete, up-to-date data. Our platform helps companies across industries confidently verify business identities, onboard customers faster, and reduce risk at every stage of the customer lifecycle.

Middesk came out of Y Combinator, is backed by Sequoia Capital and Accel Partners, and was recently named to Forbes Fintech 50 List.

About the Role:

We're looking for a Product Marketing Associate to support and execute product marketing initiatives across the full GTM lifecycle. This is a great role for someone who's ready to own real work, not just assist on it, and grow their craft in a fast-moving environment.

You'll contribute to positioning, launch execution, sales enablement, and competitive intelligence, working closely with product, sales, and marketing teammates. You're comfortable taking a clear brief and running with it, you ask good questions when direction is ambiguous, and you care about doing the work well.

This role is a fit for someone building toward a broader PMM scope where you'll have real ownership from day one, and room to grow into more strategic territory as you develop.

We follow a hybrid work model, and for this role, there is an expectation of 2 days per week in our SF office. Candidates should be based within a commutable distance, as we believe in the value of in-person collaboration and building strong team connections while also supporting flexibility where possible.

What You'll Do:

• Positioning and messaging for our business identity products across key segments including fintechs, lenders, enterprise financial services, and marketplaces

• Go-to-market execution for new product and feature launches, from coordinating across teams to hitting milestones from beta through release

• Sales enablement materials including pitch decks, one-pagers, and competitive battle cards that help the sales team move deals forward

• Competitive intelligence tracking to keep our frameworks current and our team equipped to win

• Customer research in partnership with senior teammates – interviews, feedback synthesis, and usage data – that sharpens our messaging and informs GTM decisions

• Distribution of product stories and Middesk's point of view in market, in coordination with the broader marketing team

What We're Looking For:

• 3+ years in product marketing, content marketing, or a related B2B marketing role

• Hands-on experience with AI-enabled marketing workflows, and genuine curiosity about how AI is changing the way buyers discover and evaluate products

• Familiarity with GTM launch execution, sales enablement, or competitive positioning

• Strong written communication skills and an instinct for translating complex products into clear, audience-ready messaging

• High ownership mentality – you follow through, communicate proactively, and care about the outcome, not just the task

• Comfortable operating with some ambiguity and motivated by building rather than inheriting

• Collaborative by default, with a track record of working well across sales, product, and marketing teams

Nice-To-Have:

• Experience at a high-growth fintech or B2B SaaS company

• Exposure to compliance, identity, or financial services use cases