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Product Marketing Manager
Fireflies
WorldwideRemote1mo ago
- Employment
- Full-time
About the role
- Create compelling product messaging, feature summaries, and landing page content.
- Develop marketing assets such as brochures, datasheets, email campaigns, and nurture flows.
- Write scripts for product demos, sales decks, and promotional videos.
- Produce thought leadership content including blog articles and social media storytelling.
- Conduct in-depth market research to understand customer pain points, behaviours, and preferences.
- Define the product's unique value propositions and messaging framework.
- Collaborate with cross-functional teams to ensure consistent alignment on go-to-market strategies.
- Develop and execute promotional campaigns that drive product awareness, leads, and adoption.
- Leverage analytics to measure campaign success, identifying opportunities to optimize marketing performance.
- Monitor market trends and customer feedback to inform product and marketing strategies.
- Experience as an early-stage, founding, or first marketing hire within a SaaS startup or lean team environment.
- Strong writing skills with the ability to craft clear, customer-focused, high-converting content quickly.
- Proven ability to operate with high ownership, hustle, and execution speed in fast-moving environments.
- Solid understanding of market research, customer segmentation, and value-based positioning.
- Analytical and creative mindset with a bias toward testing, learning, and iterating fast.
- Highly collaborative with the ability to work closely across product, sales, design, and leadership teams.
- Prior experience in high-growth startup or AI-first companies is a strong plus.
- Consumer-minded marketer who can bring B2C growth tactics into a B2B SaaS environment.
- Excellent communication skills, high energy, and comfort wearing multiple hats.
- You should be a great communicator and culture maintainer
- Take a look at our culture document
- You're data-driven and customer-focused
- You value fast & incremental engineering cycles
- You maintain design excellence and minimize complexity
- You measure your results & automate when possible
- You get 10% better at something every week
- You have an internal compass and take accountability & initiative
- We value overcommunication, candid feedback and a results-driven culture
- Competitive compensation
- Work remotely anywhere in your respective country
- Ability to move laterally within a team and grow rapidly
- Paid time off and flexible leave policy
- No boss culture
- Flexible working hours
- LGBTQ+ friendly
- Company offsites
- Tech reimbursements
Perks & benefits
- Paid Time Off
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