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Product Marketing Manager

Onesignal

WorldwideRemote4mo ago
Employment
Full-time

About the role

What You'll Do:

  • Own execution of product and feature launches based on strategic direction
  • Develop launch materials across technical and business audiences, including blogs, release notes, product pages, technical explainers, and enablement content
  • Partner closely with Product and Engineering to translate platform capabilities (AI, integrations, data workflows, automation) into clear, differentiated messaging
  • Coordinate cross-functional timelines to ensure high-quality, on-time delivery
  • Create and maintain sales enablement materials such as pitch decks, one-pagers, solution briefs, competitive battlecards, and technical FAQs
  • Collaborate with Sales and Customer Success to ensure materials clearly articulate product value and differentiation
  • Refresh and optimize assets based on product updates, competitive shifts, and field feedback to improve onboarding, retention, activations, and upsell
  • Independently execute polished, accurate deliverables
  • Gather technical and customer insights to strengthen launch and enablement content
  • Proactively identify gaps in launch or enablement content and fill them
  • Monitor competitive landscape, AI, and industry trends to ensure materials remain relevant and compelling


What You'll Bring:

  • 4+ years of product marketing experience at a B2B SaaS company in martech,  customer engagement platforms, developer tools, or marketing automation
  • Proven track record of owning and executing successful product launches end to end
  • Ability to translate complex technical features into clear value propositions for both product and developers teams (blog posts, technical guides) and business decision-makers (pitch decks, one-pagers,  competitive battlecards)
  • Strong technical fluency: Comfortable explaining AI features, SDKs,  integrations, and platform capabilities to multiple audiences
  • Experience with and interest in AI/ML applications in marketing or customer engagement (predictive analytics, personalization, intelligent segmentation)
  • Self-directed executor who can independently manage multiple launches and priorities while delivering high-quality work on deadline
  • Strong cross-functional collaboration skills with experience working closely with Engineering, Product, and Sales teams
  • Highly collaborative with a deep sense of ownership and accountability

Qualities we look for:

  • Friendliness & Empathy
  • Accountability & Collaboration
  • Proactiveness & Urgency
  • Growth Mindset & Love of Learning

Perks & benefits

  • Equity Compensation

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