Senior Research & Insights Associate, Francophone

What you will be expected to do

• Plan, design, execute and manage quantitative and qualitative research projects from brief to presentation to understand customer needs, perceptions, and usage behaviors.
• Design research instruments, sampling, and devise data collection methodologies.
• Collaborate with agencies and internal teams to ensure high-quality data collection.

• Gather and work with customer feedback to ensure customer voice.
• Conduct in-depth research to uncover customer needs, motivations, pain points, and behaviors to ensure that all products, services, and communications are customer centered.

• Track competitive landscape by gathering, analyzing, and interpreting competitive intelligence to support strategic decision-making across our solar energy and PAYGO phones.
• Analyze similar brands' products, pricing, distribution, and promotional strategies to identify opportunities and threats.

• Correlate sales and survey data and prepare reports and presentations with clear and actionable insights.
• Synthesize data from multiple sources and provide recommendations and implications for the business. 
• Synthesize data from multiple sources and provide actionable insights, recommendations and implications for the business.
• Prepare and present reports, dashboards, and briefs tailored to diverse internal audiences.

• Provide insights to support cross-functional collaboration with creative, marketing, New Product Development, and Sales teams.
• Fully involved in pilots, experiments, and pre/post-launch evaluations.

• Work with marketing and finance teams to track ROI of marketing and strategic initiatives, ensuring insights provides tangible outcomes.
• Contribute periodically to marketing ROI and performance reports.

• Create a centralized hub for storing and sharing research data and reports.
• Develop processes and onboarding plans for stakeholders accessing research outputs.
• Summarize and share key findings to relevant stakeholders during voice of customer sessions.

• Ensure data and insights are integrated into workflows across teams
• Drive internal adoption of research findings by ensuring insights are easily accessible and well-communicated.
• Follow up with teams to ensure research learnings are integrated into ongoing projects.

You might be a strong candidate if you have:

• Bachelor’s degree in marketing, Economics, Statistics, Social Sciences, or related field.
• 4–6 years of experience in market research and consumer insights, or related roles.
• Competence with key tools and data analysis software's ( SPSS, Excel, Python, Stata).
• Good analytical skills with experience in data synthesis and reporting.
• Experience in conducting research projects, including designing qualitative and quantitative studies and analyzing data, and with a strong interest in keeping up with market trends and research best practices.
• Possess good project management skills, with the ability to work on multiple projects at the same time, and manage multiple stakeholders
• Excellent communication and presentation skills
• Knowledgeable of business visualization tools
• Have good understanding of Francophone market research trends and a good grasp of the African sales and commerce landscape.
• Fluency in both French and English (spoken and written).

What Sun King offers

• Professional growth in a dynamic, rapidly expanding, high-social-impact industry
• An open-minded, collaborative culture made up of enthusiastic colleagues who are driven by the challenge of innovation towards profound impact on people and the planet.
• A truly multicultural experience: you will have the chance to work with and learn from people from different geographies, nationalities, and backgrounds.
• Structured, tailored learning and development programs that help you become a better leader, manager, and professional through the Sun Center for Leadership.