Retail Account Manager

Fler is on a full-time mission to reshape the way consumer goods are perceived with the customer and the experience in focus. We are an innovative and fast-growing beauty tech brand that wants to innovate the shaving and body-care industry and that loves to break today's standards.

We are looking for a **Retail Account Manager** to support and grow our key retail partnerships across the Italian market. This role combines commercial responsibility and trade marketing execution, contributing to both the expansion and high-quality management of our retail distribution.

You will work on key accounts across **specialty, drugstore/pharmacy and perfumery channels**, helping strengthen long-term partnerships while driving performance and brand visibility in-store.

This is a high-impact growth role for someone who enjoys blending negotiation, analytics, strategy and hands-on execution, and who is eager to take ownership early in their career.

Tasks

_Commercial & Account Management_

• Own a portfolio of key retail accounts, managing buyer relationships, commercial performance and annual agreements aligned with revenue, margin and visibility targets
• Identify growth opportunities within existing accounts: assortment expansion, improved shelf positioning, secondary placements and promotional exposure
• Prospect and onboard new retail partners, leading the process end-to-end from pitch to operational setup

_Trade Marketing & In-Store Execution_

• Build and execute trade marketing plans per account, including promotional calendars, visibility programs and in-store activations
• Coordinate materials and displays, monitor merchandising compliance through regular store visits and ensure Fler is always well represented at shelf

_Analytics & Planning_

• Analyse sell-in and sell-out data, stock rotation and promotional uplift to generate actionable insights
• Contribute to monthly reporting, forecasting and trade investment planning with an ROI-driven mindset

_Field Coordination_

• Align the field sales team on commercial priorities, execution standards and territory targets

Requirements

• 2+ years of experience in Sales or Key Account management within FMCG, GDO, beauty or personal care
• Good understanding of promotional mechanics, retail calendars and trade marketing levers
• Strong interpersonal and negotiation skills — you can build trust with buyers and put together a compelling pitch
• Comfortable moving between strategy and hands-on execution
• Analytical mindset: you know how to read data and turn it into a clear next step
• Proactive, collaborative and accountable - you take ownership and follow through
• Fluent in Italian and English (written and spoken)
• Availability to travel across the Italian territory for store visits and account meetings
• Based in or near Milan, available in office at least 3 days per week

Benefits

Our philosophy is simple: we dream big, move fast and enhance each other's talents. As a brand, we are only as strong as the people who surround us.

Why Fler?

• You'll directly shape Fler's national retail strategy during a pivotal growth phase
• Real autonomy from day one
• A small, ambitious team where your work is visible and your impact is measurable
• A culture built on performance, honesty and making each other better

What's on offer

Permanent contract - CCNL Metalmeccanico

Gross annual salary: €30,000 – €45,000 + performance bonus

Company car

📍 Hybrid - Milan office + field travel

Fler is on a full-time mission to reshape the way consumer goods are perceived with the customer and the experience in focus. We are an innovative and fast-growing beauty tech brand that wants to innovate the shaving and body-care industry and that loves to break today's standards.

We are looking for a **Retail Account Manager** to support and grow our key retail partnerships across the Italian market. This role combines commercial responsibility and trade marketing execution, contributing to both the expansion and high-quality management of our retail distribution.

You will work on key accounts across **specialty, drugstore/pharmacy and perfumery channels**, helping strengthen long-term partnerships while driving performance and brand visibility in-store.

This is a high-impact growth role for someone who enjoys blending negotiation, analytics, strategy and hands-on execution, and who is eager to take ownership early in their career.

Compiti

_Commercial & Account Management_

• Own a portfolio of key retail accounts, managing buyer relationships, commercial performance and annual agreements aligned with revenue, margin and visibility targets
• Identify growth opportunities within existing accounts: assortment expansion, improved shelf positioning, secondary placements and promotional exposure
• Prospect and onboard new retail partners, leading the process end-to-end from pitch to operational setup

_Trade Marketing & In-Store Execution_

• Build and execute trade marketing plans per account, including promotional calendars, visibility programs and in-store activations
• Coordinate materials and displays, monitor merchandising compliance through regular store visits and ensure Fler is always well represented at shelf

_Analytics & Planning_

• Analyse sell-in and sell-out data, stock rotation and promotional uplift to generate actionable insights
• Contribute to monthly reporting, forecasting and trade investment planning with an ROI-driven mindset

_Field Coordination_

• Align the field sales team on commercial priorities, execution standards and territory targets

Requisiti

• 2+ years of experience in Sales or Key Account management within FMCG, GDO, beauty or personal care
• Good understanding of promotional mechanics, retail calendars and trade marketing levers
• Strong interpersonal and negotiation skills — you can build trust with buyers and put together a compelling pitch
• Comfortable moving between strategy and hands-on execution
• Analytical mindset: you know how to read data and turn it into a clear next step
• Proactive, collaborative and accountable - you take ownership and follow through
• Fluent in Italian and English (written and spoken)
• Availability to travel across the Italian territory for store visits and account meetings
• Based in or near Milan, available in office at least 3 days per week

Vantaggi

Our philosophy is simple: we dream big, move fast and enhance each other's talents. As a brand, we are only as strong as the people who surround us.

Why Fler?

• You'll directly shape Fler's national retail strategy during a pivotal growth phase
• Real autonomy from day one
• A small, ambitious team where your work is visible and your impact is measurable
• A culture built on performance, honesty and making each other better

What's on offer

Permanent contract - CCNL Metalmeccanico

Gross annual salary: €30,000 – €45,000 + performance bonus

Company car

📍 Hybrid - Milan office + field travel