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SEO Lead

Emergent Labs

Bengaluru3mo ago
Seniority
Lead

About the role

<p>Emergent builds autonomous coding agents that replace traditional software development by generating, testing, and deploying production applications directly from plain-language intent. Our systems run in production at global scale and are used to build millions of real applications.</p> <p>Since public launch, Emergent has reached <strong>$100M ARR in 8 months</strong>. <strong>6M+ users across 190+ countries</strong> have built <strong>6.5M+ applications</strong> on Emergent. We've raised <strong>$100M+</strong>, backed by Khosla Ventures, SoftBank, Google, Lightspeed, Prosus, Together, and Y Combinator.</p> <p>We're solving the hard part of AI-driven software creation: correctness, reliability, security, and scale in real production systems. The team is built by repeat founders, Olympiad medalists, IIT &amp; IIM alumni, and leaders from Google, Amazon, and Dropbox.</p> <p>We're hiring builders who want ownership, speed, and impact at global scale.</p> <p><strong>The Role</strong></p> <p>We're hiring a SEO Lead, Organic Growth to own how users discover Emergent across search engines, AI-powered answer systems, generative engines, and app stores. This is a high-impact role at the intersection of strategy, experimentation, and measurable business growth. We're looking for someone who can lead with vision and get hands-on with execution.</p> <p><strong>What You'll Do:</strong></p> <ul> <li>Own the entire organic acquisition strategy across web search (SEO), answer engines (AEO), generative engines and LLMs (GEO), and app stores (ASO for Google Play and Apple App Store).</li> <li>Define annual and quarterly organic growth roadmaps aligned with business OKRs, translating visibility into revenue, installs, qualified demand, and long-term brand equity.</li> <li>Lead technical SEO across crawlability, indexation, site architecture, Core Web Vitals, JavaScript SEO, structured data, and schema at scale. Partner with product and engineering to bake SEO into every release.</li> <li>Drive intent-led on-page SEO strategy across category pages, product pages, and mid-funnel content. Build scalable frameworks for topic clusters, internal linking, and content depth.</li> <li>Lead ethical, scalable link-building and authority strategies through digital PR, partnerships, and content-led initiatives.</li> <li>Own ASO strategy end-to-end: keyword research, store listing copy, visual assets, ratings velocity, and conversion rate experiments across both app stores.</li> <li>Build visibility across featured snippets, People Also Ask, voice search, and knowledge panels through structured answers and schema-led optimisation.</li> <li>Lead Emergent's approach to Generative Engine Optimisation (GEO), improving brand citations and visibility across ChatGPT, Gemini, Perplexity, Copilot, and similar LLMs.</li> <li>Define success metrics beyond vanity numbers. Build dashboards across organic traffic, revenue, app installs, share of voice, and assisted conversions that leadership can rely on.</li> <li>Mentor and upskill SEO, ASO, and content team members. Influence product, engineering, design, and PR teams as the organic growth thought leader.</li> </ul> <p><strong>What We're Looking For:</strong></p> <ul> <li>8 to 10+ years of deep, hands-on experience in SEO with proven, metric-backed wins across traffic, revenue, and rankings.</li> <li>Strong mastery across on-page, off-page, and technical SEO, with hands-on experience in App Store Optimization.</li> <li>Proven experience driving ecommerce or high-scale consumer product SEO growth.</li> <li>Actively experimenting with AEO and GEO, with a strong understanding of how AI and LLMs are reshaping search and discovery.</li> <li>Thinks like a marketer first and a channel expert second: understands user intent, funnels, and conversion, and can tie organic efforts directly to business outcomes.</li> <li>Comfortable operating without playbooks in a fast-moving, ambiguous environment.</li> <li>Experience with tools including Google Search Console, GA4, Ahrefs or Semrush, App Store Connect, and Google Play Console.</li> </ul> <p><strong>Why Join Us:</strong></p> <ul> <li>Own the organic growth engine for one of the fastest-growing AI companies in the world.</li> <li>Work directly with founders and leadership on strategy that drives global user acquisition.</li> <li>Collaborate with some of the brightest minds in AI and product engineering.</li> <li>Competitive compensation, meaningful equity, and global impact.</li> <li>Fast learning, real ownership, and a clear path to building a world-class organic growth function.</li> </ul> <p><strong>Benefits and Perks (India):</strong></p> <ul> <li>Daily Meals: Lunch and Dinner provided</li> <li>Family Insurance: 3 Lakhs worth of coverage for you and your family</li> <li>Unlimited Paid Time Off: take the time you need to recharge and come back refreshed</li> <li>Flexible Working Hours: work arrangements that fit your life and commitments</li> </ul>

Perks & benefits

  • Paid Time Off
  • Equity Compensation

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