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About the role
Key Responsibilities
- Write high-quality, human-first SEO content (no AI-generated articles)
- Produce a consistent volume of long-form articles per month (buying guides, comparisons, lifestyle pieces)
- Develop strong angles and storylines that match real search intent
- Ensure every piece is clear, structured, and conversion-driven
- Work closely with the SEO and marketing team to:
- Define content priorities
- Align on structure and messaging
- Continuously improve performance
Skills, Knowledge and Expertise
- Genuine bike enthusiast
- Curious about different brands, models, and use cases
- Excited about e-Bike culture, commuting, and urban mobility
- Clear, structured, and engaging writing style
- Able to explain lifestyle topics in a simple, practical way
- Strong sense of storytelling within an SEO and GEO framework
- High attention to detail and editorial quality
- Not corporate or generic
- Writes with personality
Benefits
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