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- Seniority
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About the role
<p><span data-contrast="none">At Castlery, we design modern furniture for the way people live today. As we grow our retail presence in Australia, we’re looking for a commercially driven</span><span data-contrast="none"> <strong>Senior Specialist/Lead Specialist, Retail Marketing</strong> t</span><span data-contrast="none">o lead showroom marketing initiatives and drive footfall, brand awareness, and sales performance.</span> <span data-contrast="none"> </span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335559738":0,"335559739":0,"335559740":276}"> </span></p>
<p><strong><span data-contrast="none">What You’ll Do</span></strong><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335559738":0,"335559739":0,"335559740":276}"> </span></p>
<ul>
<li>Lead and execute showroom-led marketing activations, with a strong focus on events, partnerships, and community engagement</li>
<li>Plan and run end-to-end events (concept → execution → post-event performance) to drive showroom traffic and brand experience</li>
<li>Partner with Showroom Managers to design local campaigns that convert foot traffic into sales</li>
<li>Identify and build local partnerships and collaborations to grow brand presence and reach</li>
<li>Own the showroom marketing calendar, aligned to key trading moments and product launches</li>
<li>Work with central teams to amplify campaigns across social and CRM channels</li>
<li>Track and optimise performance based on footfall, engagement, and campaign impact</li>
</ul>
<p><span data-contrast="none"> </span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335559738":0,"335559739":0,"335559740":276}"> </span></p>
<p><strong><span data-contrast="none">What You’ll Bring</span></strong><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335559738":0,"335559739":0,"335559740":276}"> </span></p>
<ul>
<li>4–8 years of experience in event marketing, retail marketing, or brand activations</li>
<li>Proven track record of delivering high-impact events or local marketing campaigns</li>
<li>Strong ability to translate brand experiences into customer engagement and traffic</li>
<li>Comfortable working cross-functionally with retail/store teams</li>
<li>Hands-on, resourceful, and execution-focused</li>
<li>Exposure to performance tracking (e.g. attendance, engagement, conversion) </li>
</ul>
<p><strong><span data-contrast="none"> </span></strong><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335559738":0,"335559739":0,"335559740":276}"> </span></p>
<p><strong><span data-contrast="none">Built for Real Life, Designed for What’s Next</span></strong><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335559738":0,"335559739":0,"335559740":276}"> </span></p>
<p><span data-contrast="none">At Castlery, we’ve spent over a decade building a brand people love by designing furniture for real life — durable, beautiful, and made to keep up with change.</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335559738":240,"335559739":240,"335559740":276}"> </span></p>
<p><span data-contrast="none">Now, we’re focused on what’s next: scaling with care, crafting better experiences, and growing a team that’s as intentional as our design philosophy.</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335559738":240,"335559739":240,"335559740":276}"> </span></p>
<p><span data-contrast="none">If you believe that good homes create good lives, come build with us.</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335559738":240,"335559739":240,"335559740":276}"> </span></p>
<p> </p>
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